1 / 12

From Vision to Reality: The Role of the Business Plan in a Start-up Venture

From Vision to Reality: The Role of the Business Plan in a Start-up Venture. Mijbel F. AlQattan, CFA Head of Business Development Cubical Services. Who are Cubical Services?.

zared
Download Presentation

From Vision to Reality: The Role of the Business Plan in a Start-up Venture

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. From Vision to Reality: The Role of the Business Plan in a Start-up Venture Mijbel F. AlQattan, CFA Head of Business Development Cubical Services

  2. Who are Cubical Services? • Cubical Services offers advisory, incubation and office space solutions to entrepreneurs, small business owners and individuals. • It was incorporated in 2009 with a paid up capital KD 100,000. • The company currently has the following revenue streams: • Advisory services and business planning for small business owners. • Turnkey SME project management. • Office space and executive solutions.

  3. Story of Airbnb • It all started in 2008 in the living room of Joe Gebbia and Brian Chesky, alumni of the Rhode Island School of Design, who knew that a prominent design conference was coming to town but all the nearby hotel rooms were fully booked..

  4. Airbnb: Then and now

  5. So what happened? • How did Airbnb find an investor willing to pay $112 million for a 10% stake in the company? • A live prototype that demonstrates the idea works • Smart and creative entrepreneurs behind it • An effective business plan

  6. Who reads a business plan and what makes it good? • People interested in reading the business plan include: • The business owner • The management team • Investors and financers • A good business plan usually has: • Clarity • Clear definition of roles, responsibilities & procedures • Reasonable assumptions • For prospective investors, a sound exit strategy

  7. What’s in a business plan? • An executive summary where you pitch your idea briefly and outline keys to success • For new business, an overall industry analysis that discusses competitors and industry players. Outline your competitive advantages • An overview of your target market • SWOT analysis of the business concept • Operational procedures, how will the business work?

  8. What’s in a business plan? • Targets, both short- and long-term, and a roadmap of how to achieve them • Marketing and web plan for non-electronic businesses • If you are looking for investors, what is your exit strategy? • How do you plan to allocate your budget? • What are your start-up requirements and financial projections? How to break-even?

  9. What are the keys to success? • The factors that will determine whether the business is successful or not • Entrepreneurs should focus on 3-5 critical keys • Example: What are the keys to success for a new sushi restaurant?

  10. What is SWOT analysis? • Strengths: Factors within the business that add value to your service or marketing efforts • Weaknesses: Factors within the business that detract from having a competitive edge • Opportunities: Factors in your market or environment from which you hope to benefit. • Threats: Factors in your market or environment that are risks to your business • Example: Perform SWOT analysis for Airbnb

  11. How to calculate your start-up budget Total budget required: Average item price: Average item cost: Profit per item: # of items sold to breakeven:

  12. Thank you

More Related