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How to use Twitter? A crash course for researchers

How to use Twitter? A crash course for researchers. What is Twitter ?. “Twitter is an online social networking service and microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets".

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How to use Twitter? A crash course for researchers

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  1. How to use Twitter?A crash course for researchers

  2. What is Twitter? “Twitter is an online social networking service and microblogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets". Twitter has been cited as an important factor in the Arab Spring and other political protests.” Definition on Wikipedia Markus Welin | School of Computer Science and Communication, CSC | 2013

  3. Politicians Markus Welin | School of Computer Science and Communication, CSC | 2013

  4. Companies Markus Welin | School of Computer Science and Communication, CSC | 2013

  5. Media outlets and journalists Markus Welin | School of Computer Science and Communication, CSC | 2013

  6. Covers everything from entertainmentto science Markus Welin | School of Computer Science and Communication, CSC | 2013

  7. Twitter basics • My tweet • Feed • Mentions • Hashtag • Profile Markus Welin | School of Computer Science and Communication, CSC | 2013

  8. What’s in it for you? • Use it tocreatebuzzaroundyourcontent • Use it to talk about and discusstopicsrelatedtoyourfieldof science • Use it for social networkingwithpeople all around the world • Use it to get feedback and help from yournetwork Markus Welin | School of Computer Science and Communication, CSC | 2013

  9. I used Twitter to prepare for today • Asked my followers for help to find researchers on Twitter • “Anyone here who knows about researchers/research projects on Twitter? Need cases for a seminar.” • Got help to spread the word Markus Welin | School of Computer Science and Communication, CSC | 2013

  10. I used Twitter to prepare for today • Others gave me names to contact… • …and then they gave me new names. Markus Welin | School of Computer Science and Communication, CSC | 2012

  11. And got a lot of answers! “I have used Twitter for research communication and networking. My project “Kobra” was made possible thanks to a contact made on Twitter.” - Erika Wall, Doctor of Philosophy in Sociology at Mid Sweden University Markus Welin | School of Computer Science and Communication, CSC | 2013

  12. And got a lot of answers! “Have mostly used Twitter for networking” Follow up question – have you got many new contacts? “Lots of them ;)” - Per OlofArnäs, PhD and senior lecturer in logistics at Chalmers University of Technology Markus Welin | School of Computer Science and Communication, CSC | 2013

  13. And got a lot of answers! “Thanks to Twitter, I got in touch with the project leader for a interesting project based in USA. Since the project leader was originally from Lund University, I managed to arrange a guest seminar with him when he was home during Christmas.” - FarshidJalalvand, PhD-student in microbiology, Lund University Markus Welin | School of Computer Science and Communication, CSC | 2013

  14. More examples • Real-time use • Gather information • Share your work (and others) Markus Welin | School of Computer Science and Communication, CSC | 2013

  15. Example 1 – Real-timeuse • Nick Kristof, journalist at The New York Times, covered a speach by Michelle Obama: • UsedTwittertoreport from the event: • Dialogue, spokewithfollowers • Madecomments • Toldus the story • Shared the opinions ofothers Markus Welin | School of Computer Science and Communication, CSC | 2013

  16. Example 2 – Gather information Andreas Berg, Wellfarereseacher at Lund university: • By reading his Twitter, he finds out that 25% of all men with high positions in industry has a housewife • He starts a discussion with the gatekeeper of the information • The gatekeeper gives him the source of the information Markus Welin | School of Computer Science and Communication, CSC | 2013

  17. Example 3 – Share your work (and others) Andreas Berg shares his articles on Twitter – but he also others’ work: • In the first tweet, Andreas applauds a fellow economist • In the second, he thanks a follower for some kind words • In the third, he shares an own article • By not only self-promote, he builds credibility – but also relationships with fellow reserachers and other followers Markus Welin | School of Computer Science and Communication, CSC | 2013

  18. Professional vs Personal Should I only use Twitter in my professional role? Markus Welin | School of Computer Science and Communication, CSC | 2012

  19. Professional vs Personal Should I only use Twitter in my professional role? There is no absolute answer to that. Just do what feels best for you. Markus Welin | School of Computer Science and Communication, CSC | 2012

  20. But what if I mess up??? Markus Welin | School of Computer Science and Communication, CSC | 2012

  21. Don’t worry – you have done this before! After all, Twitter is just a way to communicate. And you have done that before, right? So just act on Twitter as you do in any other public communication – by using common sense. Markus Welin | School of Computer Science and Communication, CSC | 2012

  22. Sociala kanaler på KTH Jenny Forss

  23. Varför sociala kanaler? • KTH:s kommunikationsstrategi • Öppenhet • Transparens • Använda oss av befintliga kontakter för att nå nya • Kommunikation på mottagarens villkor • Kanal • Språk • Tidpunkt

  24. KTH i sociala kanaler • Facebook, YouTube, Twitter • Myndighetens ansvar • Ersätter aldrig kth.se • Resurser • Officiell och privat närvaro

  25. Thankyou for listening! Markus Welin | School of Computer Science and Communication, CSC | 2013

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