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Lecture 22: Observational Research - PowerPoint PPT Presentation


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Benefits. Generalizability : Observe behavior passively as it occurs in a natural environmentBehavior reflects the constraints of the organisms natural enviornmentNatural events are the IvsAllows collection of data where experimental studies are not practical or ethicalGenerates hypotheses that may be subjected to further examinationJane Goodall\'s Chimp studies.

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