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Regeneration from the Rock; Creating New Industry Out Of Old. Antur ‘Stiniog. Antur ‘Stiniog “Much more than cycle trails”

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Regeneration from the Rock; Creating New Industry Out Of Old. Antur ‘Stiniog

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Regeneration from the Rock; Creating New Industry Out Of Old.Antur ‘Stiniog


Antur ‘Stiniog

  • “Much more than cycle trails”

  • “Developing Bro Ffestiniog as a hub for outodoor activities such as climbing, fishing, biking, walking… in a sustainable and innovative way for the benefit of local people and economy.”


Activities

  • Social Enterprise – Healthy Tourism

  • Bike Trails – Llechwedd Centre and Tanygrisiau

  • ‘Y Felorel’

  • Training: ‘Cynefin a Chymuned.’

  • Establish and Support Outdoor Clubs.

  • Y Siop; Encourage Business and Entrepeneurship

  • Part of the Eryri Centre Of Excellence – Cyngor Gwynedd


Location

  • Central to the Mountain Bike offer in North Wales

  • Tourism infastructure exists on-site.

  • Ensure Bro Ffestiniog is central to activities in the area.

  • Coed y Brenin – Worth £1.5m a year to Dolgellau economy


Llwybr y Llyn - Tanygrisiau

  • Cross Country Trails, Tanygrisiau

  • Landowners -First Hydro.

  • Circuit of 8.5km

  • 3km or 5km options.

  • Cost £180,000


Downhill Trails

  • Suitable Land.

  • Tourism Infastructure

  • Suitable Building

  • Cost £890,000

  • Site of Historical importance

“Wales should take advantage, and offer a better provision of Downhill Mountain bike Trails”

- Biking Torism Stratergy For Wales 2009


Visitor Centre

  • Sell Tickets

  • Showers, Toilets and Bike Wash.

  • Simple Food.

  • ‘Environmentally Excellent’ Building

  • A Resource To Promote Bro Ffestiniog!


Economic Effect

  • 28,000 additional visitors to Bro Ffestiniog

  • Employ 7 people.

  • £500,000 turnover

  • £350,000 net profit over 3 years.

  • Invest the profit back in the community.

    Eryri Centre Of Excellence

  • 59,225 Additional visitors to the area.

  • £17.00 per/head a day.

  • £989,825 to the local economy.

  • Suuport 79 extra jobs.


Further Developments - FeloRel

  • Unique Family Atrraction to the UK.

  • Linking the Communities and Attractions of, Blaenau, Manod and Ffestiniog.

  • Build locally, create new cottage industry?

  • 16,000 additional visitors

  • 5 Velorel, employ 2.


“Develop the skills and the confidence of Bro Ffestiniog

residents by opening a successful outdoor activities

shop, selling merchandise and acting as a hub for

outdoor activities within the town.”

  • Business Skills

  • Time Management

  • Marketing

  • Outdoor Activities Sector

  • Accounting

  • Branding

  • Cstomer Care

    Who?

  • A partnership between Cyngor Gwynedd, Antur Stiniog, Coleg Meirion Dwyfor, Communities First, Blaenau Ymlaen and Careers Wales.

  • Work with the Private Sector.


Marketing – Creating a Destination

  • “From The Rock” Brand Developed

  • Produced a Town guide.

  • Websites being developed


“It’s imperative that regeneration agencies and tourism enterprises take into consideration the needs of local communities, respecting culture and customs, and contributing sustainably towards the economy”

Diolch.


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