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Charting Collections of Connections in Social Media: Creating Visualizations with NodeXL

Charting Collections of Connections in Social Media: Creating Visualizations with NodeXL. Cody Dunne cdunne@cs.umd.edu 13th Annual International Conference on Digital Government Research ( dg.o 2012). June 4-7, 2012, College Park, MD. My Background.

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Charting Collections of Connections in Social Media: Creating Visualizations with NodeXL

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  1. Charting Collections of Connections in Social Media: Creating Visualizations with NodeXL Cody Dunne cdunne@cs.umd.edu 13th Annual International Conference on Digital Government Research (dg.o2012). June 4-7, 2012, College Park, MD.

  2. My Background

  3. Social Media Research Foundationhttp://smrfoundation.org

  4. What we have done: Open Tools • NodeXL • Data providers (“spigots”)

  5. What we have done: Open Data NodeXLGraphGallery.org

  6. What we have done: Open Scholarship • Webshop 2011: NSF, Google, Intel • Webshop 2012! August 21-24 @UMD • Other Workshops: ICWSM12, NetSci, HyperText12, Cape Town, Yeungnam, Italy

  7. What we have done: Open Scholarship

  8. Forthcoming, Sept 2010 http://nodexl.codeplex.com

  9. What is Social Media?

  10. Social Media is all about connections from people to people.

  11. Patterns are left behind

  12. Internet Verbs! There are many kinds of ties…. Like, Link, Reply, Rate, Review, Favorite, Friend, Follow, Forward, Edit, Tag, Comment, Check-in… http://www.flickr.com/photos/stevendepolo/3254238329

  13. “Think Link”Nodes & Edges Is related to B A

  14. Strong ties

  15. Weak ties

  16. Robert Scoble’s Social Media “Star Fish” http://www.flickr.com/photos/dbarefoot/1814873464/sizes/o/

  17. Social Networks • History: from the dawn of time! • Jacob L. Moreno (1934)

  18. Why do can we find in Social Media?

  19. Hubs

  20. Bridges

  21. Clusters http://www.flickr.com/photos/library_of_congress/3295494976/sizes/o/in/photostream/

  22. Crowds http://www.flickr.com/photos/amycgx/3119640267/

  23. Why are these features important?

  24. Understanding information flow

  25. Organizations Data sources Goals Marketing Support Identify experts Identify key employees • Email • Message Boards • Blogs • Wikis • Document sharing • Activity streams

  26. Communities

  27. Welser, Howard T., Eric Gleave, Danyel Fisher, and Marc Smith. 2007. Visualizing the Signatures of Social Roles in Online Discussion Groups.The Journal of Social Structure. 8(2). Experts and “Answer People” Discussion people, Topic setters Discussion starters, Topic setters

  28. Networks

  29. Edge List Adjacency Matrix

  30. Network Analysis Applications

  31. Introduction to NodeXL Like MSPaint™ for graphs. — the Community

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