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Enterprise Thinking Final Presentation

Enterprise Thinking Final Presentation. AZ Fall 2010 David Goldsmith. Alliances. Order Winners. Unique and Distinguishing attributes that prompts consumers to buy from one organization instead of from its competitors . 0% interest for 12 months Free Home Delivery

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Enterprise Thinking Final Presentation

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  1. Enterprise ThinkingFinal Presentation AZ Fall 2010 David Goldsmith

  2. Alliances

  3. Order Winners Unique and Distinguishingattributesthat prompts consumers to buyfrom one organizationinstead of fromitscompetitors. • 0% interest for 12 months • Free Home Delivery • Free Installation • Free Gift • Free Accessories • ExtendedWarranty

  4. Product

  5. CPM Chart

  6. Critical Path C(1) F(1) A(2) B(1) E(2) H(1) D(1) G(2)

  7. Critical Path C(1) F(1) A(2) B(1) E(2) H(1) D(1) G(2) Total 2 + 1 + 1 + 2 + 2 + 1 = 9 weeks

  8. Critical Path ES=3 EF=4 ES=6 EF=7 Slack time C(1) F(1) ES=0 EF=2 ES=2 EF=3 ES=4 EF=6 ES=8 EF=9 LS=3 LF=4 LS=7 LF=8 A(2) B(1) E(2) H(1) ES=3 EF=4 ES=6 EF=8 LS=2 LF=3 LS=0 LF=2 LS=4 LF=6 LS=8 LF=9 D(1) G(2) LS=3 LF=4 LS=6 LF=8

  9. Starting a New Business Challenge: The demand for marketing services is on the decline due to recession. Opportunity: Small and medium sized retailers are seeking to automate theirsystemsthuscreating a need for customerloyalty programs.

  10. Strategizingusing CST DESIRED OUTCOME Creating solutions for SME retailers • Call Centers • Software House • SMS Marketing • Retailing • Services STRATEGY Being cost efficient than competition X STRATEGY OF TACTICS Develop own software using minimal resources TACTICS Focus on conversion and on growing retailers EXECUTION Fully prepared with solution & service for clients

  11. Forecasting Markers

  12. Trends in the Market • Small and Medium retailers opting for automation of theirprocesses • AcquiringCustomer Loyaltycapitalizing on the systems in use willbe an order winner in the market.

  13. Forecasting Orientation Today Today Today Past Future Past Future Past Future Forward Retro Current • Defensive Orientation • Strategy & Thinking aimed at the past • Offer me-too products • Have outdated equipment & Technologies • Confused Orientation • Struggling to maintain focus between present & future • Offensive Orientation • Design products, processes & ideas which distances them from the competition • They are the industry leader who forge the future

  14. Forecasting Orientation Past Today Future Forward Today Today Today Past Future Past Future Past Future Forward Retro Current

  15. Forecasting Horizon Marker Today Past Future 3 Mo. 6 Mo. 7 Mo. 19 Mo. 38 Mo. Dev. Sale Service. Future Outlook using 2 as factor Custom.

  16. Forecasted Winners areProjected winners thatweanticipate are needed to edge out competitors and win in the future. • Proprietry software • MagneticStripeTechnology • Usingalreadyestablished POS networks • Lessexpensivecustomization

  17. Economics of Thinking Costs Partners Thinking on what to start and spending time on research & forecasting Consultation Meeting people in IT & Retail sector to get their feedbacks Development Making our own software and launching a prototype for clients Sales Selling the product by showing the prototype to clients Customizing Tailoring the products as per the clients needs Time

  18. Pentality Model

  19. Comments & Feedback

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