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Types of contents must have in your Digital marketing calendar

A List, showing types of contents you must include in your digital marketing. Types of content marketing that delivers optimum results.

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Types of contents must have in your Digital marketing calendar

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  1. Types of contents must to have in your Digital marketing calendar In this Digital environment content is everything. From your website to product user-manuals, requirement of content is everywhere.When someone asks, how many types of contents are there? The answer is the same as this question: How many stars in the universe? You see it everywhere, But don't have a specific number of it. Contents are Dynamic. The style and shape of the contents, changing as per the demands. There are not any exact numbers of the contents types. Just like water, contents being shaped according to the Objects (Goal). A need for creating contents are numerous, most common purposes are... ●Educational ●Entertainment ●Marketing and Branding

  2. ●Audience/Customer engagements ●Informational ●Website promotions ●Sales-driven ●Social media promotion, etc No matter which types or forms of contents you create,it has to be a Quality content. Content that make a desirable impact on readers, Listener, or a viewer. Article suggestion: Reasons to hire freelance content writer Here presenting the list of contents Based on the form: 1 Text content ■Newspaper articles ■ebooks ■Whitepapers ■Case studies ■Product Description ■Testimonial ■FAQs ■User guides 2 Visual Content ■Images ■GIFs, Animations, Memes ■Infographics ■Screenshots ■Report graphs 3 Video Content ■How to- type videos ■Vlogs ■Product promotion

  3. ■Webinar ■Tutorials 4 Audio content ■Podcast ■Voice message ■Radio Content ■Radio commercials 5 Marketing Content ■Company brochures ■Banners & Flyers ■Pamphlets ■Email message ■Presentations 6 Online content ■Blog post ■SEO Article ■Guest post article ■Website content ■Landing page ■Paid ad content ■Social media post And, list goes on... No one can give the exact number of how many content types are in the marketing world. You can see the variation in the contents as per the goals, platforms, style, medium, audience, and concepts. It’s all on depend on the creators’ minds that how he can transform the message he suppose to do. (In a very productive way)

  4. But this post is to mention some online contents, that helps to achieve your Branding goals. A content that you need to take full advantages of online platform. Because, contents are worth a lot for Business especially in Digital marketing. Types of contents that Businesses need for online marketing: 1. Blogs Blogs are widely used content since the origin of the internet. Indeed, a blog takes time to create, research, outline and to finalize. But when being done perfectly it creates many opportunities for your Brand. Blogging is a medium you can use to communicate with your audience (potential customers). A created content, with keeping the audience's interest in mind, makes your blogging successful. Through Blog writing ,you can showcase your business, your services, your USPs. But what matters in Blogging is, how your content helps (solve) the reader's situation. Related article: Why every business website must have a Blog page Blog posts offerings are... ●Interaction with Audience ●Improves Brand engagements ●Provide an answer, Readers looking for ●Promotional, Educational Purpose ●SEO Advantages ●Helps in website ranking 2. Articles

  5. Articles are sort of content that is famous due to its information deliverability. A newspaper, magazines, Research reports are the article that serves reliable information. Likewise in a digital world, the Article content is published on websites to educate and engage the audience. While writing an article, it's a must that article is easy to scan (Read), convey the right information and moderately engaging. And that makes the article worth reading and share with others. Looking at the content creation aspect, Articles are a compelling way to exhibit the information. As they are easy to read and write, too. Optimized article on your site benefits two ways, to provide the information for readers and Improve website ranking. An optimized article means the article that writes with concerning to particular keyword. (Without stuffing, obvious thing!!) An optimized article is the SEO article ...if you recognize this one. Article-type content offers... ●Information source ●Easy, understandable content ●Increasing Return visitors ●Improve the Trust in the Brand ●Keep website updated ●Boost website ranking ●Market your Business 3. Social media Content A content posted on various social media whether it’s on Facebook, Twitter, Instagram or any other- is the kind of social media content.

  6. (The moment you create some random post and share it on social media, you become a Content creator. And you don't even know that.) Social media offering a huge audience reach. Through a single post, you can communicate with the people around any corner of the world. That’s the power of social media. But there are some factors to consider, that make your social media campaign effective. Like every content, social media posts need to be crafted with the audience's interest and the platform. Customized content + Consistency = Effective Results The challenges for social media content writer are...you always need to produce unique creative content, to present your idea(Brand). Social media content offerings are... ●Global Platform ●Brand recognition ●Direct interaction ●Cost-effective ●Creative marketing ●Information sharing ●Website traffic 4. Videos A single video (effective one) takes a long time and efforts to create. But it delivers long-lasting results. Yep, talking about Youtube. How to-, educational, promotional, video commercials or even paid video ads are under video form contents.

  7. Video contents are easy to consume than the other ones. It covers audio, visual and textual information, which results in a clear understanding of the message. Video contents offers... ●Effective message delivery ●Global exposure ●Information source ●Build trusts ●Perfect for product launching ●Appeal the mass 5. Podcast Video is the visual content, whereas the podcast are Audio content. Those who have not that much time to sit still and watch the entire video, Podcasts are the option for them. As it also widely used content from the past few years. Podcasts are effective as video content, as this also offers a message recognition that lasts long. If you like podcast, there are Directory of the Podcast for you to choose from. Benefits of Podcast are... ●Simple and easy to consume ●Brand awareness ●Time-efficient ●Cost-effective ●Engaging ●Direct brand message ●Brand retention 6. Website content

  8. Every content that is on your website, are the website content. In online marketing, this content plays a significant part in your Business. Every business website has its Brand content. A content that matches with the Business and promotes company services. In the internet era, your website is like a Marketing tool. It convey your brand message to your potential buyers. Website content helps you in... ●Business image ●Serve as a company brochure ●SEO advantages ●Direct visitors towards the goal ●Improve conversion ratio ●Brand building Extra notes: If you have a Brand and wants to promote that online... you need to a Brand content. Content that speaks your brand language and directs readers to take an action. We at wordyx, offering content creation services that a business needs in the online world. To make worthy contents we analyze the business need, use our marketive (Marketing + Creative) skills and create content accordingly. Originally posted at: Wordzyx Types of contents must to have in your Digital marketing calendar

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