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PHD Virtual Technologies, Inc Purpose Built for VM Backup and Recovery

PHD Virtual Technologies, Inc Purpose Built for VM Backup and Recovery. Company Overview – Customer Growth. 3300 Customers. # of Customers. 2500 Customers. 1300 Customers. “ Reader’s Choice” Preferred product 2010. Commercial esXpress Release. 500 Customers. Citrix Investment

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PHD Virtual Technologies, Inc Purpose Built for VM Backup and Recovery

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  1. PHD Virtual Technologies, IncPurpose Built for VM Backup and Recovery

  2. Company Overview – Customer Growth 3300Customers # of Customers 2500Customers 1300Customers “Reader’s Choice” Preferred product 2010 CommercialesXpress Release 500Customers Citrix Investment Insight Follow on Acquired by Insight Venture Partners TODAY

  3. Sample Customer by Vertical Retail, Manufacturing & Healthcare Technology & Electronics Financial & Services Government Education Managed Service Providers

  4. What Does PHD Virtual Do? PHD Virtual Backup and Recovery Solutions is a software solution that is purpose built to backup up virtual machines for VMware, XenServer or both. Why does this matter? Clients Virtualization teams are actively looking for a purpose built solution to address the unique challenges of virtualization.

  5. Challenges with current data protection technologies Challenges with current data protection processes and technologies

  6. PHD Architecture Advantage PHD Virtual Other • VBA™: Virtual Backup Appliance • Small Virtual Machine • Deploys on Host • Backup / Media Server • Physical Server ($$) • Windows OS ($$) • Backup Software • SAN Attached (HBA) (S$) • System Maintenance ($$) LAN LAN Backup Storage Virtualization Host Virtualization Host Backup Storage • Benefits: • Purpose built - VM backup / recovery • Scales With Virtual Infrastructure • More Cost Effective • No Physical Servers or Agents SAN SAN Primary Storage Primary Storage

  7. Scalability and High Availability Other PHD Virtual Resource Pool Resource Pool Backup Storage Backup Storage Backup Server - Backup Agent • Add VBA’s to scale up or scale out • Use multiple VBA’s for Fault Tolerance • Simple load balancing via containers • Add servers to scale up or scale out • Agent Backup requires agents in each VM • Complicated load balancing • Use multiple servers for Fault Tolerance • Multiple physical servers • Multiple OS’s and Maintenance • Multiple HBA’s and switch ports

  8. Source Side Deduplication – TrueDedupe™ Benefits: Data Deduplicated Before Leaving Host Average 25:1 Deduplication Ratio Reduces Ongoing Backup Storage by 96% Reduces Network Traffic and Impact Source Side Deduplication Dedupe PHD Virtual TrueDedupe™ LAN Virtualization Host Backup Storage Primary Storage

  9. Source Side Deduplication – TrueDedupe™ Benefits: Data Deduplicated Before Leaving Host Average 25:1 Deduplication Ratio Reduces Ongoing Backup Storage by 96% Reduces Network Traffic and Impact Source Side Deduplication Dedupe Dedupe PHD Virtual TrueDedupe™ LAN Virtualization Host Backup Storage Primary Storage Challenges: Uncompressed Data Sent over LAN Greater Impact on Network Less Efficient Use of Storage Increased Processing Times Proxy / Backup Server Deduplication * Requires Separate Physical Backup / Proxy Server LAN LAN Virtualization Host Primary Storage Backup Storage Proxy / Backup Server

  10. Meet Your RPO and RTO Requirements Multiple Concurrent Restores & Multi-Level Restore Concurrent Restore Multi-Level Recovery App Object File Virtual Machine Virtual Disks Resource Pool • Single-Step Restore of Full VM • Restore individual virtual disks • Recover data directly from backup storage • Individual file or folder • Application object (e-mail, DB record…) • Does not require VM restore • Simultaneous Backup & Restore • Multiple Concurrent Restores • Restore full VM to backed up state • Integrated data integrity verification

  11. Why Resell PHD Virtual? • PHD is a market leader in virtual backup and recovery • High margins - 30% • Average deal lifecycle is <30 days • Greater virtualization adoption drives repeat sales • Complements clients physical based backup solutions • Hot Market: virtualization projects are growing exponentially • Drives additional storage purchases and DR consulting services • Customers understand value of solution quickly

  12. Selling Strategies and Targets • Any server consolidation projects designed to reduce physical servers through virtualization Why PHD? Increase Virtualized workloads drive greater demand for reliable and high performing backup solutions, PHD is the leading backup vendor for vm’s on VMware and XenServer • Any VDI deployments Why PHD? PHD can backup the virtualized desktops, the middleware hypervisor infrastructure (domain controller, web interface, license server etc.) and virtualized application servers

  13. Selling Strategies and Targets • Disaster Recovery Projects for Virtual environments Why PHD? PHD plugs into the clients existing architecture and enables rapid and flexible restoration of virtualized applications • ANY XenServer Deployment Why PHD? The only purpose built solution for Citrix XenServer. Citrix Invested in PHD and recommends our solution

  14. Key Wins • Warner Music Group • Competitive win over Symantec NBU, Quest: Architecture, Lower Admin cost, DeDupe, Performance • SAIC – NIH • Competitive win over Veeam, VDR, Quest, Symantec NBU: Performance, TCO • BG Group • Win over Symantec NBU, Quest: Architecture, Ease of Admin, Performance • Navteq (Division of Nokia) • Win over Symantec NBU: Performance, Dedupe = Storage Cost Savings

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