Mobile App Trends to Look Out for in 2017
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Mobile App Development Trends to Look Out for in 2017 PowerPoint PPT Presentation

Entrepreneurs, IT Leaders and SME’s must know the trends of Mobile Apps in 2017. It helps them to focus more on these and innovate. Here is the new upcoming trends in mobile applications.

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Mobile App Development Trends to Look Out for in 2017

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Mobile App Trends to Look Out for in 2017

Smartphones have become essential in this digital era. Nowadays, it’s not only for making a phone call

or sending a text, but It’s mostly connected with our soul.

Mobile apps have made it possible for consumers to perform a wide variety of tasks. A recent report by

comScore showed that mobile users had surpassed number of users on PC in 2014. Apple App Store

currently has over 2 million apps while Google Play store has over 2.2 million. These figures are only set

to increase.

Ever changing landscape

Mobile apps development is not only happening for smartphones today. They are now being developed

for use on different devices including wearables, smart cars, connected homes and much more.

SurveyMonkey estimates that the global revenue from mobile apps will grow to 962.5% by 2017. Other

reports indicate that the increased usage levels of mobile apps on different devices will see the industry

growth to be worth more than $100 billion by 2020.

The industry is showing rapid advancements in technology. 2017 promises to be an exciting year for

mobile apps. The following are some trends to look out for in the coming year:

Increase in progressive web apps (PWAs)

Progressive Web Apps are websites that are designed to feel and look like mobile apps. With the

increased use of mobile devices to access information on the internet, these are bound to become

more popular for both small and medium sized businesses. PWAs are also set to gain popularity as

Google and other search engines introduce mobile driven search result algorithms that give priority

to mobile friendly websites.

Small and Medium Enterprise application developmentwill lean towards PWAs for their affordability

and the better user experience they provide.

Increase in location based services

There has been more focus on providing location-based services including location-tracking and

navigational tools. This trend is set to increase in 2017. Location based services are set to evolve

even further to provide users with deals and information in real-time. These services can be

implemented for offers in retail, indoor mapping, navigation, security and much more. The trend

towards an increase in this area is evident as various tech giants have invested in location based


Shift to streaming technology

If the popularity of Netflix, YouTube and Amazon Prime is anything to go by, consumers will tend

towards streaming technology in the coming year. The shift in consumer behavior is largely because

of the affordability and convenience of streaming content as opposed to subscribing to traditional

cable TV. The demand for video streaming apps is set to grow as the demand for streaming services

increases. The demand is predicted to peak in 2017.

Increased use of augmented reality in apps

Augmented Reality (AR) apps were once thought to be gimmicky. However, with the increase in

wearable devices and smartphones, AR tools will find hyper usage. Wearables have provided a

landscape upon which AR tools can be applied more productively and effectively than previously

thought. A good example is when someone sends a text with a keyword, an app related to the word

or a specific action will be performed.

Integration of machine learning apps

Technology companies, such as Facebook, Google, IBM and Microsoft are investing in Artificial

Intelligence and machine learning. The tech giants are setting groundwork for the move towards

consumer services that operate without human intervention, which many believe will improve

services to consumers.

Artificial intelligence and machine learning will drive development of apps in 2017. Self-learning

apps can help to improve customization and therefore enhance services to consumers based on

their preferences or location.

Security will become a critical issue

As technology continues to surge at breakneck speed, so do security threats. As more people use

their smartphones for various tasks, they save and share sensitive and private data on their phones.

The security of the smartphone is therefore set to become even more crucial as more apps become

available to consumers.

Despite sharing a lot of sensitive and private information on their smartphones, not many people

take the security of their phones seriously. However, developers are becoming increasingly

concerned about security. Developers are set to provide more security features that are in-built in

their apps. These are set to make a big difference in the coming year and will be prioritized.

Growth of Internet of Things (IoT)

Apps that provide interconnectivity are becoming increasingly popular. The fields in which they are

applied are set to increase in 2017. Fields, such as education, health, smart homes, security and

transportation are experimenting with the application of the IoT. Such integrations will involve an

increase in the sharing of data and more complex platforms to enable devices to communicate.

Improved design

User experience is one of the major driving forces behind app design and development. As a result,

app developers will place a great deal of focus on providing users with visually appeal apps. Some

trends in design to look out for in 2017 will include splash screens, parallax graphics, split-screens,

micro interactions and grid-based design. Companies will be seeking the services of graphic artists

and animators to provide more user friendly and visually interesting apps.

Integration of mobile payments

As more people use their phones to search for information and carry out tasks, developers are

seeking to facilitate carrying out these tasks on mobile. There is set to be a surge in the integration

of payment capabilities on apps. Shoppers will be able to complete transactions on apps and not

have to visit the websites to do so. Developers are seeking to provide safe and secure ways to

facilitate mobile payments.

There are many more advances expected in the app industry in the coming year. At a high level, these

will be the driving force for App Development companies and trends in the coming year. Understanding

an Industry needs and implementing a reliable solution will be the priority for success in 2017.

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