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It’s all in the name!!!. The Concept. Everyone loves a bargain – thus, the BARgain Card ! Members receive discounts on a variety of goods and services with key merchants and businesses throughout the community. Deeper discounts than those offered to the general public.

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the concept
The Concept
  • Everyone loves a bargain – thus, the BARgain Card!
  • Members receive discounts on a variety of goods and services with key merchants and businesses throughout the community.
  • Deeper discounts than those offered to the general public.
  • Membership recruitment – the BARgain Card has appeal for all members unlike other association benefits.
  • Must be a member of the bar association to receive a BARgain Card.
happy 1 st anniversary
Happy 1st Anniversary!
  • Achieved 70+ participating vendors in the 1st year
  • Vendor “wanna-be’s” now soliciting the MCBA
  • Types of Vendors:
    • Dining
      • Casual and formal…
    • Health and Fitness Services
      • Health clubs, spa services and massage therapy…
    • Retail
      • Clothing stores, gift stores, floral shops, dry-cleaning…
    • Professional Services
      • Network support, photography, paper supply, printing and much, web and graphic design…
    • Entertainment
      • Museums, cooking classes, performance theaters…
establishing vendors
Establishing Vendors
  • Convinced potential vendors that the legal community has money to spend.
  • Target vendors that the legal community frequents.
  • Utilize member connections with specific vendors.
  • Recruit current vendors used by the bar association and other law firms.
  • Deliver vendors promotional benefit in exchange for meaningful discounts.
promotion of vendors to members
Promotion of Vendors to Members
  • Publish complete list of BARgain Card vendors in quarterly member publication.
  • New vendors featured in monthly member publication and legal newspaper.
  • Web site constantly updated.
  • Wallet sized vendor lists.
  • Word of mouth!

Expires X/XX/XXXX

For the most current list of BARgains, please visit our website:

WEBSITE HERE

Proud BAR ASSOC. NAME HERE Member

Name ID #: 1234

BAR ASSOCIATION NAME HERE

yearly maintenance
Yearly Maintenance
  • Vendor list updates
      • Web site
      • Member publications
      • Wallet cards
  • Vendor agreement renewals
  • Member and vendor feedback
  • Audit on vendor compliance
questions challenges
Questions & Challenges
  • Should we charge for exclusivity?
  • Should we renew agreements with vendors that are not competitive with other vendors?
  • Should we publish vendor advertisements on our Web site? For free or for a fee?
  • Increasing vendor awareness w/members.
what is a bargain worth
What is a BARgain Worth?
  • Currently selling program to other bar associations.
  • Program package includes:
      • BARgain Card logo
      • Marketing materials
      • Communications (to vendors and members)
      • Vendor database
  • Pricing based on the annual budget of the bar association.
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Monroe County Bar Association 1 Exchange Street, 5th Floor Rochester, New York 14614

P 585-546-1817 F 585-546-180 E [email protected]

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