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How mobile apps are revolutionizing business processes_ - Google Docs

Businesses need to think of various creative ways to grab the attention of existing and potential customers by enhancing their offerings through mobile apps and enticing users to purchase the products or services so that businesses can reap benefits.<br>

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How mobile apps are revolutionizing business processes_ - Google Docs

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  1. How mobile apps are revolutionizing business processes? With widespread consumer adoption of mobile leading to new mobile app marketing strategies, let's understand how mobile apps are poised to revolutionize business processes. Great things await companies using mobile apps, as they offer a free or low-cost subscription with minimal risk. Businesses want to provide their users with a great user experience and the only way to achieve that is through mobile apps. Organizations are leveraging the power of mobile apps to make their operations convenient, efficient, and cost-effective. Using mobile apps, businesses are increasing their capabilities, exploring new possibilities, and transforming everything about how a business operates. 2015 will bring widespread consumer adoption of mobile, leading to on-the-go marketing strategies. To prepare for this increasingly mobile world, let's understand how mobile apps are set to revolutionize business processes. A Gartner report predicts that by the end of 2017, enterprise mobile demand will exceed available development capacity by 5 to 1. While smartphone sales are expected to reach 2.1 billion units by By the end of 2019, the demand for enterprise mobile apps with high performance and usability is expected to increase exponentially. A study by a marketing company found that by the end of 2019, mobile apps and the web will together account for 72% of digital advertising spend. There are around 1.5 million Android apps available for download on Google Play Store and nearly 1.4 million iOS apps on Apple's App Store. The iOS app ecosystem alone has paved the way for 627,000 job opportunities in the United States since 2008. "Mobile - The Next Big Thing" was all the rage in 2014, but 2015 is the year Mobile is THE BIG THING for consumers and businesses. With 80% of consumers spending their time on mobile apps, 2015 will be a sensation with growing demand for mobile app development as businesses continue to bet big on mobile apps to deliver successful customer engagement through mobile marketing. apps development companies in Kuwait The mobile application development industry is booming year on year, with the mobile application market shifting from tablets and smartphones to the Internet of Things (IoT) and wearable devices, with an increased focus on mobile app analytics and mobile marketing.

  2. According to a consumer survey by Compuware, 85% of consumers prefer mobile apps over websites on mobile because the apps are much easier to navigate, faster, and convenient on the go. 2015 will see an increasing demand for mobile apps due to better navigation control, better control over data display, lower risk of clicks and convenience to use them on the go unlike desktop or laptop computers. Most users who responded to the survey said that mobile apps gave them the mobility to do things they would normally have to do while sitting at their desks. A study found that on average, 26 mobile apps are installed on an individual's smartphone. What does this mean for a business? This means that a business is competing with 26 other mobile apps for a person's attention. Don't worry, because that's not a huge number compared to competing with millions of websites online. Mobile apps solve a problem for a customer and also for a business, it practically helps them to do something on the go rather than sitting at one place on their PC and solving it. For example, a company sales representative can use the mobile app on their phone to perform in-store inventory or place orders, or an individual can use the mobile app to reserve a table at a nearby restaurant. Read More: How much does it cost to develop an app like delivery hero How mobile applications are revolutionizing businesses? Mobile apps contribute to effective customer engagement Regardless of whether the business sells flowers online or offers spa and salon services, customers need an efficient way to reach businesses. The good thing about mobile marketing is that it gives businesses potential to interact with customers in real time through location and their comprehensive profile information. If businesses use this information effectively, they can likely convert these attractive customers into revenue generators through mobile app marketing. A good example of customer engagement is Kraft's iFood Assistant which provides around 2000 recipes using Kraft products with various coupons, offers and shopping lists to provide benefits to shoppers. This mobile app has social media sharing capabilities that allow customers to share their most liked or favorite recipes with their friends on social media.

  3. Mobile applications facilitate customer relations Mobile applications help companies communicate directly with their customers with added values at every stage of the business process. app development company in oman There is huge potential for on-the-fly project management, as management can track project milestones and facilitate communications with employees wherever they are. The business can also leverage the customer experience by providing sales catalogs for ordering or viewing products. Mobile apps help businesses deliver geo-targeted push notifications to consumers Mobile app technology has become serendipitous and self-contained, as mobile apps automatically provide users with information about the world around them on the go via push notifications. A business can use geo-targeted push notifications in different ways- 1. A restaurant's mobile app can boost loyalty by sending special push notifications to customers when they pass by to remind them they haven't been in a while after their last visit . 2. A retail store's mobile app can send push notifications about the sale of umbrellas whenever a weather alert service predicts rain soon in the nearby locality of the store. Read More: Cost to develop an App like Lulu Mobile apps help companies create a virtual office for employees If you're at the nearest coffee shop or beauty spa, work can be done on the go if your business has a mobile app. For example, if an employee frequently needs to provide feedback on documents, the mobile app serves as a quick response medium even when they're not around their computer. Mobile apps provide easy access to information, making workdays more productive and interactive for employees. Virtual office space on a company's mobile app can contain access to document sharing, CRM software, time tracking, project management software and more. Mobile applications facilitate better customer care and assistance for businesses. Mobile apps make it easier for users to contact customer support through various tools while enjoying a company's products and services. A good example is the Mobile PC Deposit application developed by Digital Federal Credit Union in Marlborough. best

  4. android app development companies Bangalore This mobile app allows members to deposit a check using their smartphone, making life easier for customers and adding value to Digital Federal Credit Union's existing services. Small firms can compete in the market thanks to mobile apps. Customer demands continue to grow exponentially. A business must develop new ways to outperform the services it provides long before its competitors realize the importance of customer demands. The mobile app market for small businesses is still scarce; it's a good time for small businesses to stay ahead of their competition by launching a mobile app to promote their business. Indian Prime Minister Narendra Modi recently launched "Narendra Modi Mobile App" which helps users connect with the Prime Minister by sharing innovative suggestions and ideas. The mobile app also gives the PM's latest thoughts and engages the nation's citizens through small tasks. This is a great policy move for engaging millennials and a great strategy for collecting data that can be mined for future sentiment analysis. As various nations across the globe are going mobile, it is time for companies across various industry sectors to follow the mobile app trends. Companies that sell products or services online should consider investing in mobile app marketing as a worthy pursuit. Several companies in various verticals – e-commerce, gaming, sports, finance, food, travel, and telecommunications – are expanding their offerings through a mobile app to capture a significant share of the market. Hyena Information Technologies Mobile app marketing may not directly influence a company's financial performance, but can bring various benefits, such as better customer service or increased loyalty. Businesses need to think of various creative ways to grab the attention of existing and potential customers by enhancing their offerings through mobile apps and enticing users to purchase the products or services so that businesses can reap benefits. Read More: average cost to develop a reseller app like meesho

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