Marketing is All Around Us. Ch. 1 ME. Section 1.1. Marketing and the Marketing Concept . The Scope of Marketing. Marketing – is the process of planning, pricing, promotion, selling, and distributing ideas, goods, or services to create exchanges to satisfy customers.
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.
Marketing is All Around Us
Ch. 1 ME
Business, management & entrepreneurship
Communication and interpersonal skills
Customer Relationship Management (CRM)- is an aspect of the marketing that combines customer information with customer service and marketing communications
Market – all people who share similar needs and wants and who have the ability to purchase a given product