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Section 1: The Company. Introduction. Trade Globally in Marine, Aviation and Automotive HQ in Poole, UK SE Asia Office in KL, Malaysia Originally developed with Dow Corning Currently working with: Nissan, Infiniti, Tesla, Mazda, Peugeot, Honda, Mitsubishi.
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Introduction Trade Globally in Marine, Aviation and Automotive HQ in Poole, UK SE Asia Office in KL, Malaysia Originally developed with Dow Corning Currently working with: Nissan, Infiniti, Tesla, Mazda, Peugeot, Honda, Mitsubishi
Born in the worlds harshest environments Feadship: “Our hull 678 treated with TRIBOS® made the yacht cleaning a light job even without mild soap - even exhaust marks!” Benetti: “Since we’ve tried it we never use anything else” Sunseeker: “We tested all leading products and TRIBOS® performed the best”
Products • Paint Protector • Glass Protector - exterior • Fabric Protector • Alloy Protector Video
Paint • Protects paint surfaces from degradation • Improves gloss even on new paint surfaces • Makes surfaces easier to clean returning to a better than new shine with a simple wash down • Empirically proven performance from Industry leading partners • market leading technology and chemistry • Quality controlled application procedures • Only treatment to successfully operate in the toughest marine environments of salt water and high UV • Backed by a real warranty
All in the application • Mechanical preparation using jewellery industry grade products • Ensures a 100% contaminant-free surface • Mechanical application ensures a consistent finish • An active polymer which cross-links to form a tough, ultra-thin, ultra smooth protective layer • Impregnated with titanium oxide which reflects UV light • NEW Vehicles: a better-than-new finish locked in • USED Vehicles: a credible offer with demonstrable results • Full valet support and training
Glass • Most durable windscreen and window protection available • Protects against pitting and glass degeneration • A professionally applied hydrophobic barrier provides:- • All round improved visibility • Easier cleaning • Improved safety • Improved wiper blade life • Product Demonstration Video
Glass Glass is porous Untreated glass Coated Glass
Alloys • A diamond hard ceramic coating • Makes cleaning easy • Specifically designed to resist • Brake dust • Oil • Tar • All general road contaminants
Fabric • A high performance hydrophobic barrier for interior vehicle fabrics • Engineered to resist most liquids and stains • Gives you extra time to clean spills and dirt
TRIBOS V’s Ceramic coatings • No improvement in finish • No “silky” feel • Difficult to apply uniformly • Differential expansion resulting in crazing and cracking • Less UV stable • Rainbow effect on dark colours • Difficult to remove – bodyshop issues
TRIBOS V’s Wax TRIBOS offers the ultimate finish and long term protection Wax can enhance the surface appearance but does not protect from paint fade and will not last • Wax is a viscous oil that can only form a weak bond to any surface • Was is susceptible to melting (normally 62˚-66˚C.) and becomes easy to remove (and can be removed by washing) • TRIBOS polymer chemically attaches itself to the treated surface, the crosslinks forming a clear rubberisednano coating • TRIBOS does not melt once cured • TRIBOS is built on the strongest chemical back bone offering true UV protection
What the OEMs Say…..... • Nissan Europe: “The world’s most durable paint and glass coating” • Infiniti Europe: “We feel that TRIBOS is the best protection product for Infiniti vehicles, providing our customers with real peace of mind.” • Subaru Ireland: “TRIBOS makes a visible difference to the appearance of a vehicle enhancing the overall offer – that’s what makes it different to other products we’ve seen before” • Mazda Malaysia: “We are delighted to confirm that we now offer TRIBOS as standard on every new Mazda that passes through the PDI centers, TRIBOS has now been chosen as the preferred paint protection product for Mazda Malaysia. We have found this to be a real benefit to our customers and we are inthe process of rolling out the offer of TRIBOS in aftersales across all our service centers.”
Warranty • Paint (3 years) • Alloys (3 years) • Fabric (3 years) • Glass (6 months/6k miles – durability guide) • Warranty Wallet • Activate at www.triboscoatings.com • Shampoo/Detail Spray Pack • Less than 0.02% warranty claims globally
Product Summary • Paint • A visibly better finish • Excellent protection • Proven in the harshest environment • A better than new finish with less effort • Glass • Improved visibility • Enhanced safety • Prevents ageing • Alloys • Toughest protection • Protect surfaces from contaminants • Makes wheels easier to clean • Fabrics • Helps prevent stains • Makes cleaning spills easier
Product Sales Method ATTENTION – Appraisal Stage INTEREST – Appraisal Stage DESIRE – Product presentation ACTION – Close
Product Sales Method – 1. Attention “Did you buy any paint protection on your current car?”
Product Sales Method – 1. Attention “YES” “Fantastic news, I’ll make a note of that”
Product Sales Method – 1. Attention “NO” “No problem, I’ll make a note of that”
Product Sales Method – 1. Attention “WHAT’S THAT?”
Product Sales Method – 1. Attention “It’s a product that most people have applied these days and can affect the value of the car – it’s something you might like for your new car so I’ll tell you a bit more about it later”
Product Sales Method – 2. Interest What might be noticeable on the p/x that will allow you to personalise TRIBOS to the customer?
Product Sales Method – 2. Interest • Faded paint • Marked upholstery • Child seats • Dog hairs • Discoloured/pitted alloys • Bird lime marks • Streaky glass (on test drive)
Product Sales Method – 2. Interest “I see you have a couple of children and your front alloys are starting to pit a little in the corners – it’s not a major issue however, we have just the thing for you for your new car. Remind me later and I’ll show you what it is.”
Product Sales Method – 3. Desire Product Presentation: • The preservation of perfection • Born in the World’s harshest environments • All in the application • It’s what’s on the car that counts
Product Sales Method – 3. Desire Product Demonstration: • Treated demonstrator vehicle • Treated/half treated vehicle in showroom • Glass presentation video • “It’s the same principle that protects the paint, alloys and fabrics too. You’ll find cleaning much easier and the car will look better.”
Product Sales Method – 4. Action (close) Assumptive: • “……this is the product we discussed earlier for your kids/dogs when we looked at your old car” • “…….£1.89 difference per week”
Product Sales Method – 4. Action (close) Up-sell: • “How would you like your new car prepared?”
Product Sales Method – 4. Action (close) Up-sell: • “We offer 2 options: 1 is the standard finish which is a regular valet with no protection applied, the other is the premium TRIBOS finish which we discussed earlier which comes with the 3 year warranty on your paint, alloys and fabric as well as the initial glass treatment. You’ll really see a difference with the TRIBOS.” • “So which one would you like to go for?”
Product Sales Method – 4. Action (close) Fall-back: • Circle as opposed to cross out on offer sheet • Staple/enclose leaflet with order form • E-mail link to website/glass video – “have a look at home” • Circa 80% of customers buying a fabric sofa will protect it with a treatment
Product Sales Method – 4. Action (close) Fall-back: • Call 24/48 hours later • Check payment details • Insurance • “I’m just arranging your car’s PDI - did you give any more thought to whether you wanted to protect the finish on the car because I still have time to book this in for you?” • Around 25% who said “no” will buy at this point
JUMPING TO CONCLUSIONS IUMRING TO GQNGIUSIQNS
Summary • Offer to everyone • Premium product • Genuinely different from conventional products • Makes a visible difference • No “bag in the boot” required • Not available on eBay
