Lighthouse international established national vision rehabilitation day nvrd in 1995
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Lighthouse International established National Vision Rehabilitation Day (NVRD) in 1995 PowerPoint PPT Presentation


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Lighthouse International established National Vision Rehabilitation Day (NVRD) in 1995. Goal of NVRD. Raise public awareness of prevalence of vision impairment Promote importance of vision rehabilitation services to help people overcome challenges of vision loss. Strategies utilized for NVRD.

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Lighthouse International established National Vision Rehabilitation Day (NVRD) in 1995

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Lighthouse international established national vision rehabilitation day nvrd in 1995

Lighthouse InternationalestablishedNational Vision Rehabilitation Day (NVRD)in 1995


Goal of nvrd

Goal of NVRD

  • Raise public awareness of prevalence of vision impairment

  • Promote importance of vision rehabilitation services to help people overcome challenges of vision loss


Strategies utilized for nvrd

Strategies utilized for NVRD

Seek Co-sponsors

  • Local organizations

  • National organizations


Lighthouse international established national vision rehabilitation day nvrd in 1995

  • Provide “sample” materials

    • Press releases

    • Letter to editor

    • Public Service Announcements 30 second and 60 second

    • Public Service Announcements pitch letter


New york times ad journal ads matte stories

New York Times ad

Journal ads

Matte stories


1995 2001

1995 - 2001

Placed National Vision Rehabilitation Day in September during National Rehabilitation Week


Lighthouse international established national vision rehabilitation day nvrd in 1995

2002

  • Selected October 10 for NVRD

  • Coincide with World Sight Day


Collaborative effort

Collaborative Effort

  • NEI

  • Lions Club International Foundation

  • IAPB

  • NEHEP partners and more…


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[email protected] .org

Or call 1-800-829-0500


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