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The National Nano Alumni Network Presents: Using Social Media Platforms to Connect with ATE Program Alumni. HI-TEC Austin, Texas July 23, 2013. National Nano Alumni Network Presenters. Karen Halvorson Director of Nano Alumni Network Former Vice President of Academic and Student Affairs

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HI-TEC Austin, Texas July 23, 2013

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The National Nano Alumni Network Presents:Using Social Media Platforms to Connect with ATE Program Alumni

HI-TEC

Austin, Texas

July 23, 2013


National Nano Alumni NetworkPresenters

Karen Halvorson

Director of Nano Alumni Network

Former Vice President of Academic and Student Affairs

at Dakota County Technical College

Craig Holzinger

Web Developer

MATEC


Establishment of

National Nano Alumni Network

The NACK Network was established at the Pennsylvania State College of Engineering and is funded in part by a grant from the National Science Foundation. The website is www.nano4me.org

The Nano Alumni Network website is located on the NACK website: www.nano4me.org/alumni


Why Connect with Nano Alumni?

Karen Halvorson


Why Connect with Nano Alumni?

  • Nano grads are preparing for new types of jobs in emerging technologies. There are no typical job titles for these positions.

  • Their skills and knowledge are cutting-edge.

  • These students are pioneers in the 21st century workforce.

  • We need to harness their capabilities.

  • We need to keep alumni informed and engaged.

  • We can add value to their career preparation.

  • There can be a follow-up gap at colleges.


What is the Nano Alumni Network?

  • What is the Nano Alumni Network?

  • Website located on the NACK website: www.nano4me.org/alumni

  • Website with professional resources for alumni of nanotechnology undergraduate education programs across the nation

  • Who does it serve?

  • Nano graduates from associate degree programs at colleges across the county and graduates from certificates such as the capstone program at Penn State


What are the Benefits of the Nano Alumni Network?

  • Benefits

  • Help graduates enhance their professional opportunities

  • Inform graduates of educational opportunities

  • Connect graduates with network groups


Alumni Network Homepage


  • Alumni Success Stories

  • Professional Associations

  • Search Alumni by Location

  • Alumni Council

  • Webinar Postings

  • Transfer Agreements by State


  • Alumni Advice

  • Mock Resumes and Cover Letters

  • Tips for Interviews and Resumes

  • Job Search Advice and Strategies

  • Helpful Job Search Links

  • Featured Companies

  • List of Companies Who Hired Graduates

  • List of Job Titles


21st Century Challenges in Education

CONVERGENCE:

Emerging Technology Meets Social Networking


Emerging Technology Trends

  • Top Ten Emerging Technologies for 2013

  • Online Electric Vehicles (OLEV)

  • 3-D Printing and Remote Manufacturing

  • Self-healing Materials (biomimicry)

  • Energy Efficient Water Purification

  • Carbon Dioxide (CO2) Conversion and Use

  • Enhanced Nutrition to Drive Health at the Molecular Level

  • Remote Sensing

  • Precise Drug Delivery through Nanoscale Engineering

  • Organic Electronics and Photovoltaics

  • Fourth Generation Reactors and Nuclear Waste Recycling

  • Reference: King, D. (2013, February 14). Top 10 Emerging Technologies for 2013, World Economic Forum.

  • Retrieved from http://forumblog.org/2013/02/top-10-emerging-technologies-for-2013/


Technological Trends

  • Six technological trends that are poised to make a big impact on education and job training in 2013 and beyond:

    • Mobile apps and devices

    • Massive open online courses (MOOCs)

    • Game-based learning

    • 3D printers

    • Media literacy tools such as video editing

    • Big Data

  • Plus one more? Social Networking

  • Reference: Community College Journal, June/July 2013, p. 29


Why Use Social Media?(and how do we know which one to use?)


Social media looks different, how do we know what to use?


Our Need

  • We want to build professional connections with students that graduate from our programs.

  • What are they doing 1 year, 3 years, 5 years after they graduate?


Their Need

  • Students need to:

  • Evolvethe way they meet, interact, and communicate with their peers/colleagues.

  • Express their knowledge, skills, and abilities to others who don’t know them.

  • Establish a presence and build their brand.


Social Media Solution

  • LinkedIn allows students to:

  • Showcasetheir knowledge, skills, abilities,

  • and experience.

  • Build a broader network within/outside of their industry.

  • Tap into the knowledge of those in their network, and leverage relationships to collaborate in their field.

  • Controltheir online presence.


Professional Networking

It is so valuable – now convince your students!


89% of companies plan to use social networks to find employees

http://www.forbes.com/sites/susanadams/2011/07/13/more-employers-using-social-media-to-hunt-for-talent/


A Few Things to Consider:

  • According to the AACC, in 2008-2009: 1,163,830Associate Degrees and Certificates awarded.

  • NACE’s job outlook survey shows hiring is flat (or lower) in 2013 than 2012.

  • http://www.aacc.nche.edu/AboutCC/Pages/fastfactsfactsheet.aspx

  • http://www.naceweb.org/s04172013/job-outlook-hiring-projection-job market.aspx?referal=knowledgecenter&menuid=364


1+ jobs in a lifetime

How do you prepare for the future?

http://online.wsj.com/article/SB10001424052748704206804575468162805877990.html


Next Steps

  • We need to engage with graduates where we find them

  • Build/enable professional relationships

  • Share resources that alumni value


How We Use it – and – How We Did it

Craig Holzinger


Why was LinkedIn the Solution?

Network with LinkedIn’s database of 200 Million members.

Helps build the Alumni’s brand and resume.

Creates lastingand sustainable connections.

Provides search engine searchable profiles.


Simplify the Complex


How do you merge them together?

  • Download API library:

    • developer.linkedin.com

    • This utilizes RESTful style programming

  • Add it to the Web Server

  • Apply for and plug-in the Secret key


  • Nano4me.org + LinkedIn

    • Actions

      • Like

      • Follow

      • Join

      • Bookmark

    • API’s

      • User Profiles

      • Group Discussions to Follow and Like

      • Companies to Follow

      • Jobs LinkedIn suggests based on your profile


    Nano4me.org/alumni


    Home Page Login


    How It Works

    • Allow Nano4me.org Access to LinkedIn

    • Secure as a Bank with Nano4me SSL Security Certificate


    How It Works

    You Have Logged-In


    How It Works

    You Have Joined the NACK Alumni Group


    Profile View


    Alumni Search


    Group Discussion


    Follow Companies


    Suggested Jobs


    Analytics


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