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Donna McDonald Division Manager

Donna McDonald Division Manager. Rotary International Zone 25 Membership Seminar July 2006. 1905 to Present. 2004-05 vs 2005-06 Worldwide. As of 30 June 06 (preliminary: to date) 1,221,552: (2,745) net decrease 32,702 Clubs: +195 net increase 637 New Clubs

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Donna McDonald Division Manager

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  1. Donna McDonaldDivision Manager Rotary International Zone 25 Membership Seminar July 2006

  2. 1905 to Present

  3. 2004-05 vs 2005-06Worldwide As of 30 June 06 (preliminary: to date) 1,221,552: (2,745) net decrease 32,702 Clubs: +195 net increase 637 New Clubs 16,094 Charter members As of 30 June 05 1,224,297 32,507 Clubs 582 net increase 781 New Clubs 18,870 Charter members

  4. Zone 25 - 4 Year Net Trends ClubsMembers 30 June 2002 - 03 +10 -289 30 June 2003 - 04 0 -190 30 June 2004 - 05 -2 -421 30 June 2005 - 06 +6 -74

  5. Zone 25 - 5 Year TrendsCharter Clubs & Members ClubsMembers 30 June 2001 - 02 12 278 30 June 2002 - 03 13 330 30 June 2003 - 04 6 121 30 June 2004 - 05 8 218 30 June 2005 - 06 13294 52 1,241

  6. North AmericaCharter Clubs & Members Research 1 July 2000 – 1 July 2005 ClubsMembers 490 12,312 North AmericaWorldwide 2% loss in clubs (consistent) 12% loss 2% loss in members 9% loss Three year leveling off period Losses in clubs and member occur in the 2nd & 3rd year

  7. Zone 25 - 4 Year Trends ClubsMembers 30 June 2002 - 03 682 33,971 30 June 2003 - 04 682 33,781 30 June 2004 - 05 680 33,360 30 June 2005 - 06 686 33,286 Average: 49 members/club

  8. Worldwide - 4 Year Trend Average # members/club 30 June 2002 - 03 39/club 30 June 2003 - 04 38/club 30 June 2004 - 05 38/club 30 June 2005 - 06 37/club

  9. Member/Club Trends 1 July 1998 – 1 July 2005 More clubs/More members Worldwide Trend More clubs/Fewer members 50% North American zones (zone 25) Japan Australia/New Zealand/Pacific Islands RIBI Central & South America

  10. Members/Club January 2006 data

  11. Regional Breakdown 2000

  12. Regional Breakdown 2005

  13. Net vs Existing vs CharterWorldwide

  14. Net vs Existing vs CharterNorth America

  15. Existing Rotary Club ActivityWorldwide

  16. Trends in North America

  17. Trends in Latin America

  18. Trends in Europe & Africa

  19. Trends in Asia: Japan

  20. Trends in Asia: SE Asia

  21. What activity comprises total membership? Retention continues to be the greatest challenge New Members New Clubs

  22. Retention Weekly Programs Involvement Projects Committees Social Functions Continuing Education Communication Other: Personal Benefits (WIFM)

  23. Retention Club Assessment(Regular and action oriented) Member Satisfaction Projects(meet needs of members & community) Programs(meet need of members & relevancy) Retention Model(Who, HowLong) Exit Interviews(Why)

  24. New Members Club Survey & Assessment Community Demograhics Business & Professional community Identifying Prospective Members Prospective Member Education Responsibilities Cost New Member Orientation Public Relations & Public Awareness

  25. Organizing New Clubs Accounted for RI Growth Organizing New Clubs: Where & Why Communities without a Rotary club Accommodate a different population Day or meeting time Must be mentored and supported

  26. Organizing New Clubs

  27. Organizing New Clubs

  28. RI Resources Regional Rotary International Membership Coordinators (RRIMCs) Web based Prospective Member (new members) Referral (new members) Relocation (retention) Publications & videos Downloadable & Sales Rotary Basics (new & prospective members)

  29. RI Web Based Programs

  30. RI Web Based Programs Year-to-date 2004-05 vs 2005-06 Submissions 2004-05 - 6,401 2005-06 - 6,667 Includes: • Prospective Member • Relocation • Referral • Other RI Programs

  31. RI Resources Membership Best Practices(database) Surveys & Research(eventual database) E-Learning Center Public Relations

  32. 2006-07 Items Items for 2006 – 07 • Mandatory membership goal for Presidential Citation: • Develop and implement a membership recruitment plan to achieve a net increase of one member by 1 April 07 (must be achieved) • One activity from four of five categories listed • DVD for New Members: In Process • Revision of Membership Development Resource Guide w/ regional supplements (#417) • Follow-up demographic and cost of membership survey Results by 3rd quarter • COL in April 2007

  33. Membership Development Division Donna McDonald , Division Manager x3022 Jill Pohren, Manager, Comm. & Support x3236 Chanda Rice, Coordinator x3435 Membership Communications & Training Coord. Jennifer Deters, Manager, Systems & Research x5205 Jana Bodensteiner, Coordinator x5300 Christine Sanders, Coordinator x5371 Kristine Hartman, Assistant x5319

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