LUCKY MOBILE ADS. Muhammad Usman Haider. Agenda. Motivation Caution! On Mobile Ads Value Chain Ad Sponsored Services Lucky Ads Description Call Flows Lucky Ads Flexibility Lucky Ads Components Advertiser’s Perspective User’s Perspective Carrier’s Perspective Questions.
LUCKY MOBILE ADS
Muhammad Usman Haider
Claim to be the world's first advertising-supported phone company
3,000 subscribers joining per week
Blyk to be generating GBP7-9 (US$14-18) per subscriber per month in advertising revenues.
Sugar Mama by Virgin Mobile (US)
About 1,000 subscribers have signed up for the program each day
# of current subscribers : 590,000
# of minutes earned : 20,000,000
- Replying to advertisement.
- Choosing diversified luck sponsors.
The main components of the application server include:
Components involved in Luck Decision Process
Lucky Application Flow Chart
-- Co-relating advertiser and user profiles
facts sharing, survey, publicity, marketing, market research, quiz, discounts, voting games and lot many other options.