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Victory Athletics PowerPoint PPT Presentation


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Owner Sam Stewart. Victory Athletics . Mission Statement. Licenses/ registration: Retail business $25.

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Victory Athletics

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Owner sam stewart

Owner Sam Stewart

Victory Athletics


Mission statement

Mission Statement

Licenses/ registration:

Retail business $25

Victory Athletics mission is to bring every ounce of athlete out of everyone and inspirer them to become a better athlete every day. We will strive to keep you motivated and keep you going with our variety of equipment that will help you excel in every sport.


Products

Products-

Athletic apparel

•Pants ($25-100)

•Shorts($25-55)

•Long/short sleeve shirts($25-55)

•Socks($5-30)

•Hoodies($25-100)

•Jackets ($25-140)

Athletic footwear

•Running shoes ($24-$120)

•Racing shoes/spikes ($24-$120)

•Walking shoes ($24-$80)

•Cleats (football, soccer, baseball/softball) ($30-$100)

•Sandals ($15-$50)

•Casual shoes ($55-$130)

•Boots($55-$130)

Fan gear

•team hoodies($50-75)

•team shirts($15-35)

•team jackets($35-100)

•Sport jerseys ($15-130)

Accessories

•watches($5-140)

•gloves($15-50)

•socks ($5-30)

•bags($15-75)

•sunglasses($20-175


Trends and barriers

Trends and barriers

Trends change according to what season is in. Some barriers that might be in the way are things like big business, like footlocker, Eastbay, dicks sporting goods, or more business that are around me.


Customer profile

Customer profile

•The average age is 35.9 yrs. (m) and 36.7 yrs. (f)•Participants in sports•wants good high quality sports equipment•has good prices •Lives in South Park P.A.•Average household income $50,000-$74,999•91% have a high school or high degree


Human resources

Human resources

Works well with other(s) and has leadership skills. Knows how to resolve problems, also knows about sports. Can work multiple times a week until closing time, is good with money. And is very trust worthy. Qualifications:Good leadership skills, gets along with others, how to manage money. Organizational chart:


Market research

Market Research


Target market

Target market

The average age is 35.9 yrs. (m) and 36.7 yrs. (f). The target market is people who participate in any sport, and they want good quality sports equipment. The average household income is $50,000-$74,999.


Competitive analysis

Competitive Analysis

The Dicks Sporting Goods sell about the same things but their prices very between stores and online. Finish line also sells the same things but they are located farther away. There prices are also a lot more then what mine will be. Also Champs Sports is not as close and prices are a lot. What I will do to beat them is be located closer and have better prices compared to them and have more of a verity then them.


Expected market share

Expected market share


Swot analysis

SWOT Analysis

Strengths--- selling athletic gear, see better prices and better quality.Weaknesses--- advertisement could improve, and advertising to the public.Opportunities---advertising more to the public.Threats--- competing against bigger business


Financial plan

Financial Plan


Start up cost

Start-up cost

•Equipment and supplies•Computers: (4 @ $1000) $4000•Cash register: (3 @ $1200) $3600•Supplies: $500Subtotal $8100•Furniture and fixtures•Tables: (3 @250) $750•Shelves: (6 @ $75) $450•Cloths stands: (6 @ $50) $300Subtotal $1500 Remodeling•Paint $400•Carpet $1500Subtotal $1900Legal and accounting fees $3000Wage/salaries ($8/h to start) $320TOTAL $14,820


Cash flow statement

CASH FLOW STATEMENT


Monthly income statement

Monthly income statement


Thank you

Thank you


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