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Data Integration

Data Integration. Outreach and Interpretation. Making the Connection. Information Processing Theory gathering and representing information, or encoding ; holding information or retention ; and, getting at the information when needed, or retrieval. (Postulated by G. Miller).

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Data Integration

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  1. Data Integration Outreach and Interpretation

  2. Making the Connection • Information Processing Theory • gathering and representing information, or encoding; • holding information or retention; and, • getting at the information when needed, or retrieval (Postulated by G. Miller)

  3. Data integration and Human Information Processing work together

  4. We have the information the users want (though they may not realize it!); We deal with disparate groups who need our information (Resource Managers, Cooperators, Interpreters, Superintendents, the public) This is our opportunity to demonstrate the value and relevance of the I&M program (more later) What does Outreach and Interpretation have to do with I&M?

  5. Is this really Data Integration? • Data Integration can be viewed literally (i.e., combine two spreadsheets into a single database); or, • Data Integration can be viewed more broadly (i.e., the I&M program working cooperatively with other organizations (internal or external) to enhance the capabilities of both)

  6. Why is it important? Question from Inside NPS (11/5 – 11/7/2004) How familiar are you with the Inventory and Monitoring Program? • Very Familiar 156 (14%) • Adequate knowledge 119 (11%) • I know a little and need to know more 192 (17%) • I know a little and that's all I need 146 (13%) • What is it? 481 (42%) • No opinion 39 (3%)  • Total Votes: 1133

  7. My Interpretation “The poll was clearly superficial, and there is no way to dig deeper into the results, but the bottom line is that a majority of the respondents indicated that they had no idea what the I&M program was. To me, this means that folks at the operational level (us) of the I&M program need to figure out a way to tell the story. After all, if we don't get the information out to the park staff (i.e., resource managers, interpreters, superintendents), what is the ultimate value of the information we collect? ” - From a 12/22/04 email to members of this panel

  8. Things could be worse! From Inside-NPS December 20, 2004: How familiar are you with the EPMT program? • Very familiar 129 (9%) • Somewhat familiar 63 (5%) • A basic understanding 54 (4%) • I know nothing about the program 53 (4%) • I don't even know what EPMT means 1091 (78%) • Total Votes: 1390 Exotic Plant Management Teams - NPS has 16 of these in various regions of the US and the Caribbean

  9. How? • We deliver information in the form that best meets the needs of the user, for example: • For superintendents, we summarize our findings giving them the highlights; • For interpreters, we offer detailed, but not highly technical information that would allow them to lead a discussion; • For resource managers, we provide full technical details, data and statistical analysis; and, • For cooperators, we provide raw data, statistics, etc.

  10. I&M Corollary • Subject Intro … Complete • Presentations … Complete • We have an understanding • OK, Bob – Let’s get this discussion going

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