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Redstone-Huntsville Chapter. Comments on Corporate and DA Civilian Membership Initiatives 2009 Annual Meeting COL(Ret) Steve Taylor President. Corporate Memberships: “ Like Climbing up a Sand Hill ”. Keys:

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redstone huntsville chapter

Redstone-HuntsvilleChapter

Comments on Corporate and DA Civilian Membership Initiatives

2009 Annual Meeting

COL(Ret) Steve Taylor

President

corporate memberships like climbing up a sand hill
Corporate Memberships:“Like Climbing up a Sand Hill”

Keys:

  • Community involvement in various organizations and activities by officers and board --- offers great visibility and leads
  • Foster strong and positive relationship with military, civic and business leaders
  • Publicize your Corporate Members: let them see their name in print
      • Website, Newsletters, Local Events

*Active involvement in recruiting by all*

Redstone-Huntsville 2009

shepherd program
Shepherd Program

Every Shepherd (officer/board member) cares for 5-8 Sheep (Corporate Members)

  • Maintains contact with Corporate POC throughout the year
  • Contacts company in advance of membership expiration to offer assistance in renewing
  • Follows up to ensure membership renewal (or reason for loss)

* Easier to retain than find new members *

Redstone-Huntsville 2009

da civilian memberships
DA Civilian Memberships
  • Keys:
    • Good relationship with Army Civilian leadership
    • Involvement of DA Civilians on Chapter Board of Directors
    • Recognition of DA Civilians in newsletters, on website and at sponsored events
    • Awareness of recruiting limitations on DA Civilians

*Never come between Board Member and job!*

Redstone-Huntsville 2009

recognition of da civilians
Recognition of DA Civilians
  • Redstone hosts annual DA Civilian of Year Competition
  • Winners in three categories announced at annual dinner event devoted solely for that purpose --- congratulated by the CG
  • Showcase and reward quality DA Civilians at other events throughout the year
  • And, by the way, it doesn’t hurt when your chapter’s Civilian of the Year becomes AUSA’s winner!

*Congratulations Mr. Rick Turner!*

Redstone-Huntsville 2009

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