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STUDIU DE CAZ

STUDIU DE CAZ. Cauciucuri de iarna. EVOLUTIE NR. CAUTARI. STABILIRE OBIECTIVE. 3. Efort. 2. Perioada. 1. Target. EVOLUTIE IDEALA POZITIE. DIRECTII LINK BUILDING. Diversitate surse. Frecventa si constanta (Asa NU!). Diversitate ancore si pagini.

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STUDIU DE CAZ

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  1. STUDIU DE CAZ Cauciucuri de iarna

  2. EVOLUTIE NR. CAUTARI

  3. STABILIRE OBIECTIVE 3 Efort 2 Perioada 1 Target

  4. EVOLUTIE IDEALA POZITIE

  5. DIRECTII LINK BUILDING Diversitate surse Frecventa si constanta (Asa NU!) Diversitate ancore si pagini Peste 10 categorii, subcategorii si tag-uri Minim 5 ancore pentru fiecare pagina Analiza si update lunar

  6. EVOLUTIE LINK BUILDING Statistici Evolutia in timp (nr. domenii) Peste 1.000 link-uri adaugate Peste 15 tipuri de link-uri folosite Peste 10 pagini promovate Peste 50 ancore utilizate

  7. REZULTATE Rezultat Strategie promovare 1 2 Categorie principala Subcategorii Segmentare pe judete Focus pe long-tail Pozitia 3 pe “cauciucuri de iarna” Trafic organic de 10.000 vizite de pe expresii derivate ~ 3.400 expresii derivate ce aduc trafic Trafic de calitate

  8. EVOLUTIE TRAFIC

  9. STRATEGIE ACTUALA Mentenanta Sezonul viitor 1 2 O parte din cuvintele cheie folosite in procesul SEO intra intr-o perioada de mentinere: -> cuvinte ce si-au atins obiectivele -> indicatori de calitate sub medie -> nu supra-optimizam In momentul de fata lucram doar pe cuvinte cheie ce aduc trafic de calitate: -> peste 10 pagini/vizita -> sub 35% bounce rate -> timp mare pe site -> rata de conversie mare

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