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How Much Time Does Gen Z Spend Online The Statistics You Should Know in 2022

If your business caters heavily to a young audience, you live and thrive on youth audience insights. However, understanding, especially for the youngest generation, can be a challenge. As they grow up, join the workforce and come into their spending power, their consumer behaviours are also likely to change.<br><br>

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How Much Time Does Gen Z Spend Online The Statistics You Should Know in 2022

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  1. hello@thisisselfhood.com How Much Time Does Gen Z Spend Online? The Statistics You Should Know in 2022

  2. hello@thisisselfhood.com If your business caters heavily to a young audience, you live and thrive on youth audience insights. However, understanding, especially for the youngest generation, can be a challenge. As they grow up, join the workforce and come into their spending power, their consumer behaviours are also likely to change. This means that near-constant youth market research is required to keep your marketing efforts on trend. One thing is unlikely to change: Gen Z are digital natives, and much of their life is spent online. In this article, we’ll provide you with valuable youth audience insights into just how much time Gen Z spends online and where they can be found there.

  3. hello@thisisselfhood.com • How Much Time Does Gen Z Spend Online? • Much of Gen Z’s behaviours are shaped by their close relationship with online spaces, much more so than any previous generation.  • Gen Z in the UK spends an average of 10.6 hours per day engaging with content online. In comparison, Millennials spend 8.5 hours per day online across devices. • Of this, 5.6 hours of Gen Z’s online time is spent on mobiles. • 22% of Gen Z users use their smartphones more than 10 hours per day. • 54% of Gen Z said that they use multiple devices at once, at an average of 1.8 devices at a time. • 49% of Gen Z feels better socialising online rather than offline • 74% of Gen Z prefer  spending time online. • 73% of Gen Z users text and message apps to stay in touch with friends and family.

  4. hello@thisisselfhood.com • Gen Z and Their Social Media Usage • The stats above prove beyond the shadow of a doubt that how customers can perceive your brand online is vital for your young audience. Another critical factor in marketing is your social media presence, and here is why: • Gen Z spends an average of two hours and 43 minutes daily on social media. • YouTube and Facebook still take up the most time. • 41% of Gen Z social media users worry about wasting their time online • 75% of Gen Z uses social media to keep up with celebrities • Social media is the number 1 brand discovery tool for 52% of Gen Z • Gen Z takes an average of only 4 seconds to evaluate the content on social media

  5. hello@thisisselfhood.com Contact Us • Address:- Soho Works, 2, Television Centre, 101 Wood Lane, London, UK - W12 7FR Landline number:- 020 3195 5250Email id:- hello@thisisselfhood.comWebsite:- https://www.thisisselfhood.com/

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