Information and planning that make the difference

1. Information and planning that make the difference

2. Perspectives Consulting Group We combine surveys and focus groups, with analysis and strategic planning, to meet the needs of nonprofit and public sector organizations throughout the United States. Note: to manually view slide show, press space bar to advance slides

3. Benefits of Research Your organization receives essential information that is not available through any other source You can prioritize organization resources to most efficiently meet needs and improve services Your planning is based on benchmarking data about community needs, perceptions, and future goals for the organization

4. Stakeholder Surveys Community Surveys Strategic Planning Nonprofit Research Assistance Program

5. Stakeholder Survey: Identifies stakeholders’ opinions of the top social issues facing the community, so important issues are addressed appropriately Prioritizes stakeholders’ needs and expectations and measures how well the organization is meeting those needs Shows stakeholders’ perception of the organization compared to other charitable organizations, and how to maximize donor retention

6. Community Survey: Measures awareness and perception of community issues related to your organization’s services and programs, which can indicate potential financial support for the organization Shows issues of concern for the community, such as crime, economy/jobs, youth/education; so appropriate organizational priorities can be set to address the issues Discovers information sources used, and preferred, so communication efforts can be maximized

7. Strategic Planning: Establishes a common vision and focus for the organization Prioritizes areas of concern for the organization, allowing resources to be allocated effectively Sets benchmarks for measuring outcomes and performance of the organization, improving future efforts with service and program delivery Develops plans and goals in areas such as marketing and fundraising, enabling increased community impact

8. Nonprofit Research Assistance Program: Enables one local organization every year to receive $5,000 in market research services Custom-designed research project based on the goals and priorities of the organization selected 2005 Recipient: Allegan Crisis Center 2006 Recipient: Kingman Museum …more in coming years

9. All Surveys: Obtain demographics such as age, income, race, gender Assess communication methods, issues, preferences Allow your nonprofit organization to make informed and effective decisions

10. Your Objectives = Our Priority When we work with a nonprofit organization, our first priority is to understand your objectives. What does your nonprofit organization want to know, and how will it help your organization make informed and effective decisions? All of our work is based on a complete understanding of your objectives, and the unwavering commitment to provide the information needed to meet those objectives.

11. Our Advantages We analyze the data collected and develop reasoned, logical conclusions which are presented to you in an easy-to-read format. When we start your project, you will get a specific, guaranteed date of completion. We guarantee our price once the contract is signed. This allows you to budget the cost of your research.

12. For more information, visit our website @ www.perspec.com

13. Contact Us www.perspec.com E-mail info@perspec.com Phone 269.657.5400 or 800.PCG.9994 Fax 269.657.0500 P.O. Box 496, Paw Paw, Michigan 49079

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