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Funding a Public Broadcaster through Receiving Fees: pros and cons

Funding a Public Broadcaster through Receiving Fees: pros and cons. Toshio Oshima NHK. Merit of the Receiving Fee System . - Support the high level of independence and impartiality - Enables nation-wide services at an inexpensive cost. ① Direct funding from the general public.

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Funding a Public Broadcaster through Receiving Fees: pros and cons

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  1. Funding a Public Broadcasterthrough Receiving Fees: pros and cons Toshio Oshima NHK

  2. Merit of the Receiving Fee System - Support the high level of independence and impartiality - Enables nation-wide services at an inexpensive cost ① Direct funding from the general public - Promote continuous management efforts to respond to audience demands in all areas of its operation ② Need to have wide support and understanding ③ Different funding sources enable for “Co-existence” of NHK and Commercial Broadcaster - Altogether, achieve the diverse and balanced broadcasting

  3. NHK Commercial Broadcasters (CB) “Dual Broadcasting System” Receiving Fee Advertising Revenue / Subscription “Competitive Co-existence” “Harmonized Development”

  4. Merit of the Receiving Fee System - Support the high level of independence and impartiality - Enables nation-wide services at an inexpensive cost ① Direct funding from the general public - Promote continuous management efforts to respond to audience demands in all areas of its operation ② Need to have wide support and understanding ③ Different funding sources enable for “Co-existence” of NHK and Commercial Broadcaster - Altogether, achieve the diverse and balanced broadcasting

  5. Legal Nature of the “Receiving Fee” ○ Article 32 of the Broadcast Law - Obligation to conclude the Receiving Contract “Any person who is equipped with a receiving equipment capable of receiving NHK’s broadcasting shall conclude a contract with NHK with regard to the reception of its broadcasting.” “A special cost-sharing to support the operation of NHK”

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