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The Business Model Canvas

The Business Model Canvas . 4. 2. 9. 1. 3. Customer Segments. Problem or Job to be done. Unique Value Proposition. Unfair Advantage. Solution. Something that can’t be copied or easily bought. Outline possible solutions for each problem or Job.

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The Business Model Canvas

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  1. The Business Model Canvas 4 2 9 1 3 Customer Segments Problem or Job to be done Unique Value Proposition Unfair Advantage Solution Something that can’t be copied or easily bought Outline possible solutions for each problem or Job Single, clear, compelling message that turns unaware visitors into an interested prospect List your target customers and key users List the top 1-3 problems/ jobs to be done Size 5 8 Key Metric Channels Existing Alternatives List how these problems or jobs are solved today Early Adopters List Characteristics of your ideal customer High Level Concept: List your X for Y analogy. List the key numbers that tell you how your business is doing List your path to your customers Traction 6 7 Cost Structure Revenue Streams List fixed and variable costs List sources of revenue Product Margins and Market

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