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Arts Victoria: Overview Programs Debra Jefferies, General Manager, Market & Community Development, Arts Victoria. Role of Government in the Arts. Arts Victoria’s Role Arts Policy Framework Impact of the arts Funding Program Overview . Arts Victoria’s Role.

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Arts Victoria: Overview Programs

Debra Jefferies, General Manager, Market & Community Development, Arts Victoria

Role of government in the arts
Role of Government in the Arts

  • Arts Victoria’s Role

  • Arts Policy Framework

  • Impact of the arts

  • Funding Program Overview

Arts victoria s role
Arts Victoria’s Role

  • Arts Victoria is the State Government’s principal arts funding body.

  • Division of the Department of Premier and Cabinet reports to the Minister for the Arts, Lynne Kosky.

  • Legislative objectives are set out in the Arts Victoria Act 1972. Describe in broad terms the reason and focus for Arts Victoria and is informed by government policy as announced from time to time

  • Role is to advise on and implement arts policy, develop the arts and cultural sectors across the State and promote access and participation.

  • Arts Victoria’s organisational and program structure is aligned to the Government’s arts policy Creative Capacity+ Arts for All Victorians to deliver against key strategies and priority actions.

  • Arts Portfolio includes State owned cultural agencies – Australia Centre for Moving Image, Geelong Performing Arts Centre, Museum Victoria, National Gallery of Victoria, State Library of Victoria, the Public Record Office Victoria and the Victorian Arts Centre.

The overlay of an arts policy framework
The overlay of an Arts Policy Framework

  • Government strong focus on linked policies. Overall vision set in Growing Victoria Together with 5 key themes:

    • Thriving Economy

    • Quality Health and Education

    • Healthy Environment

    • Caring Communities

    • Vibrant Democracy

  • Creative Capacity + Arts for All Victorians

  • Ten year arts policy

  • A plan for future Government action

  • Indicates Government priorities for supporting the arts

  • Acknowledges the role of the arts:

    • in industry development and as an economic driver;

    • And in terms of other policy outcomes – social, educational, cultural.

  • Launched by the Premier, Steve Bracks, and Minister for the Arts, Mary Delahunty, in May 2003.

  • Arts Victoria’s organisational and program structure is aligned to Creative Capacity+

Creative capacity policy framework
CREATIVE CAPACITY +policy framework

Australian Centre for the Moving Image

Public Record Office of Victoria

Geelong Performing Arts Centre

Museum Victoria

National Gallery of Victoria

State Library of Victoria

Victorian Arts Centre Trust

Portfolio Agencies

Scope of Government Support

Targeted funding to:

Major companies

  • Australian Ballet

  • Circus Oz

  • Melbourne Symphony Orchestra

  • Melbourne Theatre Company

  • Opera Australia / Ozopera

  • Malthouse Theatre

  • Orchestra Victoria

  • ACCA

  • Heide

  • Chunky Move

Small-to-medium organisations

  • 32 producer/presenter organisations

  • 8 cultural development organisations

  • 7 industry services organisations

  • 10 major festivals

  • 14 regional performing arts centres

  • 18 regional/outer-metropolitan galleries/arts organisations

  • around 400 grants annually

Funding to:

Projects and artists

Role of the arts in achieving broader public outcomes impacts
Role of the arts in achieving broader public outcomes/impacts

  • building strong communities

  • economic growth and sustainability

  • arts and education

  • marketing Victoria as a great place to live, work and do business

  • social justice outcomes

  • cultural diversity

  • advancing reconciliation

Impact of arts and cultural industries in victoria
Impact of arts and cultural industries in Victoria outcomes/impacts

  • The arts and cultural industries:

    • $7.8 billion in 2001-02 of goods and services to the Victorian economy

    • employed over 112,700 Victorians in main job in 2001 (most recent figure available from Census)

    • engaged more than 759,000 Victorians in paid or unpaid work in 2004.

  • Government Arts Portfolio Agencies in 2003-04:

    • attracted 8.3 million attendances

    • were visited over 7.0 million times online by a world-wide audience

    • provided 400,000 arts in education experiences for Victorian school students

    • had assets – buildings and collections worth over $3.5 billion

    • raised over $23 million is sponsorships, donations and bequests (2002-03 figure).

    • received community support in the form of Members, Friends or volunteer groups from 26,000 people

  • Program framework 2006 07 creation
    Program Framework 2006-07 outcomes/impactsCreation

    To support the development and presentation of new work, inclusive of all art forms and cultural practices, in many contexts including schools and communities.

    Funding Categories

    • Arts Development

    • Arts Development for Communities

    • Artists in Schools


    • Dave Jones & Natimuk Primary School – In My Day

    • Old Van Company - A Midsummer’s Dream Mildura 1956

      Strategic Initiatives & Partnerships

    • Department of Education & Training

    • Department for Victorian Communities

    Program framework 2006 07 programming innovation
    Program Framework 2006-07 outcomes/impactsProgramming & Innovation

    To ensure that a diverse mix of innovative and professional arts content programs are presented in different contexts and environments throughout the State.

    Funding Categories

    • Arts Programming

    • Arts Innovation


    • Quarterly publication Meanjin

      Strategic Initiatives & Partnerships

    • Multi year funding for small and medium non-government enterprises and major companies - Chunky Move Dance, Melbourne Theatre Company, Hothouse Theatre Company (Wodonga), Victorian Writers Centre, Heide Museum of Modern Art, Gertrude St Artists Space, Koori Heritage Trust, Melbourne Writers Festival Arts Access, 17 regional art galleries, 15 regional performing arts centres

    Program framework 2006 07 market development
    Program Framework 2006-07 outcomes/impactsMarket Development

    To create a sustainable and viable operating environment for the arts through support in local and international touring, widening audience access and improving the business development abilities of practitioners.

    Funding Categories

    • Touring Victoria

    • International

    • Indigenous Professional Development


    • Aichi World Expo Japan

    • Melbourne Art Fair

      Strategic Initiatives & Partnerships

    • Export Guide: Performing Arts In Victoria in partnership with the Arts Centre

    • Department of Innovation, Industry & Regional Development; Australia Council

    • Deadly Arts Business in partnership with the Koori Business Network

    Program framework 2006 07 community partnerships
    Program Framework 2006-07 outcomes/impactsCommunity Partnerships

    To strengthen the value of the arts within different community contexts by allowing people from all walks of life to experience and connect with the arts.

    Funding Categories

    • Arts Residencies

    • Community Liaison Officers

    • Professionals in Residence


    • Back to Back Theatre residency in Horsham during Awakenings Festival

    • PGAV Get into Art

      Strategic Initiatives & Partnerships

    • Regional Arts Victoria

    Arts victoria s programs
    Arts Victoria’s Programs outcomes/impacts

    Standard characteristics of funding programs include:

    • Majority of programs have a State wide field of interest.

    • All Programs accept applications for different art forms and cultural practices.

    • The annual budget for each program is set for the year.

    • Applications are evaluated by peers meeting together, using clear criteria – published in booklet.

    • Recommendations go to the Minister for the Arts for consideration and final approval.

    • Applicants are advised of the results in writing within 15 weeks.

    • Experienced program staff can provide guidance and advice.

    • The funding environment is competitive – proposals need to be well-planned.

    The Arts in Victoria - snapshots outcomes/impacts

    Film Victoria: Regional Victoria Film Location Assistance Fund

    Natimuk Primary School: In My Day


    on Tour

    Strange Bedfellows

    Scenes from the 2004 feature film Strange Bedfellows were filmed in Yackandandah and Wodonga.

    The services of 282 local businesses were employed and temporary jobs were created for 125 locals. The total amount spent in the region was over $700,000.

    An artists in Schools grant of $4,000 enabled artist, Dave Jones, to work with Natimuk Primary School on a digital media project, using audio recordings of stories told by students from the 1930s alongside animated drawings by current students.

    The result, In My Day, was awarded top prize in the 2005 Melbourne International Film Festival for the Best Animated Short Film.

    The Arts Centre’s world-class music technology and multimedia programs tour to regional centres in partnership with local community performing arts centres.

    Workshops introduce new skills and improve the quality of cultural and recreational opportunities for residents.

    The Arts in Victoria - snapshots outcomes/impacts

    Wellington Entertainment Centre

    Skipping on Stars

    Ruby Moon Tour

    Skipping on Stars is a narrative circus work that follows the life of Aboriginal artist, Con Colleano, from his days as a young acrobat to the heights of his fame. The show opened at the Victorian Arts Centre in celebration of the 25th anniversary of the Flying Fruit Fly Circus.

    The project enabled a regional company to develop an innovative, large-scale new work that was toured to audiences in four Australian capital cities.

    Arts Victoria Grant: $110,000

    Total: $200,000

    (pre-production only)

    With support from Arts Victoria and CSF, Wellington Shire Council constructed a world-class arts centre that includes a 400-seat theatre, rehearsal rooms and meeting spaces, café and car parking.

    As part of the council’s commitment to enhance the lifestyle and cultural opportunities for Wellington Shire residents the centre is adding significantly to the community life of the region.

    Arts Victoria Grant: $1.4 million

    Total: $5.9 million

    Eight performing arts venues in outer Melbourne and regional Victoria developed a tour that brought Playbox Theatre’s production of Ruby Moon to regional centres including Geelong, Ballarat, Shepparton and Warragul.

    The regional tours generate economic impact and enhance the liveability of the region

    Arts Victoria Grant: $50,000

    Total: $178,000

    Arts Victoria outcomes/impactsInternet: [email protected]: 03 9954 5000TTY: 03 9682 4864Toll Free: 1800 134 894Fax: 03 9686 6186