The average American spends more than 8 hours a day watching video-based entertainment. By 2013 the number of daily hours spent watching television and videos will match the number of hours spent sleeping.
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For the first time, an emerging “app gap” in which affluent children are likely to use mobile educational games while those in low-income families are the most likely to have televisions in their bedrooms.
Almost half the families with incomes above $75,000 had downloaded apps specifically for their young children, compared with one in eight of the families earning less than $30,000. More than a third of those low-income parents said they did not know what an “app” — short for application — was.
“The app gap is a big deal and a harbinger of the future,”