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Residential VOD Supplemental Handout. 3255-3 Scott Boulevard, Suite 201 Santa Clara, CA 95054, USA Tel: (408) 988-8188, Fax: (408) 988-3595 Email: [email protected], Web: www.nstreams.com. US Installation With MSO’s. China Installations with MSO’s. Digital Subscriber Growth. millions.

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residential vod supplemental handout

Residential VODSupplemental Handout

3255-3 Scott Boulevard, Suite 201

Santa Clara, CA 95054, USA

Tel: (408) 988-8188, Fax: (408) 988-3595

Email: [email protected], Web: www.nstreams.com

us installation with mso s
US Installation With MSO’s

Confidential Information

china installations with mso s
China Installations with MSO’s

Confidential Information

digital subscriber growth
Digital Subscriber Growth

millions

Average 30% growth compound

* Per NCTA (National Cable Television Association)

Confidential Information

mso vod business model
MSO VOD Business Model
  • Per Video Viewing
    • $4 per movie title
    • $1 to $1.5 per regular broadcast title
    • $20 to several hundred per special event
  • Per Day Viewing
    • $3.95 Hits, $1.95-$2.95 Library Film
  • SVOD Viewing
    • $40 per month for 25 titles
  • Free VOD Viewing
    • Advertisement PAID VOD

Confidential Information

mso requirements
MSO Requirements
  • Each building block serves 1,000 simultaneous streams
    • Each stream is 3Mbps minimum
    • Storage for 2,000 hours of titles and no content replication allowed
    • Capable of splicing in ad clips with 5 to 30 seconds in length
  • Compatible with other vendors
    • Content vendors: iNDEMAND, TVN and …
    • Distribution vendors: N2 Broadband and …
    • Billing software vendors: CableData, Convergy and …
    • EPG vendors: TV Guide and …
    • Middleware vendors: OpenTV, Liberate and …
  • Business model support
    • Full business model support with digital content management
    • Trick modes, SVOD and SPVR support
  • Less than $200 per stream price

* Time Warner Cable

Confidential Information

competition incumbent
Competition – Incumbent
  • RAID-XTM, distributed computing architecture
  • High performance and extreme reliability
  • Complete head end turnkey solution, one stop shopping
  • Scalable from small to large MSO’s
  • Profitable business model for MSO’s
  • Worldwide system deployments

Return on Investment

Other Vendors

Confidential Information

competition new comer
Competition – New Comer
  • Companies
    • Broadbus: $12 million funding, Q3 2002 by Battery Ventures
    • MidStream: $26 million funding, Q3 2002 by Canaan Venture Partners
    • Kasenna: $10 million funding
    • Entone
  • Weaknesses
    • Broadbus and MidStream are startups and have a long way to a deployable server system
    • Kasenna and Entone do not have proven records in the cable industry
      • Kassena’s major market has been in education environment
      • Entone sells to Telecom industry

Confidential Information

nstreams mediasphere
nSTREAMS MediaSphere

Video Server

Video Server

Video Server

Fibre Channel Switch

Video Server

Video Server

RAID-X™ Disk Array

RAID-X™ Disk Array

RAID-X™ Disk Array

RAID-X™ Disk Array

RAID-X™ Disk Array

RAID-X™ Disk Array

Video Server

Video Server

Fibre Channel Switch

Video Server

Video Server

Video Server

Confidential Information

customer comments
Customer Comments
  • Chris, HN: “You showed us the MPEG based menu three years ago, that was such a technology advancement. You’ve done it again.”
  • Chris, HN: “Everything is working great.”
  • Steve, Cox San Diego: “You guys have a great product.”
  • Kevin, Cox Phoenix: “The timing of this thing is perfect.”
  • Ginny, HN: “This is the best system I have ever used.”
  • Larry, HN: “I like your price.”
  • There is a WOW factor in everyone’s comment

Confidential Information

operation strategy
Operation Strategy
  • Low Operating Expenditure
    • US Technology; off shore R&D and manufacturing
    • US Sales, Marketing and support
    • China Sales, Marketing and support
  • R&D
    • Core technology: US
    • Set top box applications: US and off-shore
    • Graphics and customization: Off-shore
    • System integration: US and off-shore
      • Majority work off-shore
    • Quality assurance: US and off-shore
      • Portion to be done in house
      • Outsource the final stage quality assurance

Confidential Information

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