Go green print green save green
Download
1 / 36

Go Green-Print Green-Save Green - PowerPoint PPT Presentation


  • 157 Views
  • Uploaded on

Go Green-Print Green-Save Green. Ron Pergande, Gary Miller GPA Papers Chicago, Philadelphia @RedCoolerRon, 856.981.0443. Webster’s “Symposium”. 2. A formal meeting at which several specialists deliver short addresses on…related topics. How do YOU define ‘Green’?. Papers Objects

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about ' Go Green-Print Green-Save Green ' - tania


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Go green print green save green

Go Green-Print Green-Save Green

Ron Pergande, Gary Miller

GPA Papers Chicago, Philadelphia

@RedCoolerRon, 856.981.0443


Webster s symposium

Webster’s “Symposium”

2. A formal meeting at which several specialists deliver short addresses on…related topics.


How do you define green
How do YOU define ‘Green’?

  • Papers

  • Objects

  • Processes

  • Sustainability

  • $$$$$

Packaging + Processes

Paper + Objects

Green Giant

Rain Barrels

Solar Panels


How do you define green1
How do YOU define ‘Green’?

Ben Franklin needs NO explanation in Philadelphia…!


How do we think of paper print
How Do We Think of Paper? Print?

  • Coated, Uncoated

  • Specialty Fine Papers

  • Ink on Paper

  • Traditional Communications


Go green traditionally
Go Green Traditionally

  • 10% PCW, 50% Overall, Dull & Gloss

  • 100% PCW, Uncoated Text & Cover

  • 30% PCW Specialty Fine Papers


Go green with innovation
Go Green with Innovation

  • Newest of NEW Substrates, no POP yet…

  • MIT-developed, bubble-infused PET

  • 50% recycled water bottles, recyclable

  • 20 mil caliper, 40” sheets offset


Go green with partners
Go Green with Partners

  • TGI Partners + Expertise

  • The Vinyl Viking

  • 30+ w/ GPA

The Viking LOVES fishing!

“InCycle” by www.microgreeninc.com


Go green think differently
Go Green—Think Differently

  • Substrates & Applications

    • 100% Cotton & Bamboo

    • Limestone “Rock Paper”

Fine Art, Greeting Cards

Conventional Brochures

Printed on “Rock Paper”

Direct Mail on Limestone


Go green think differently1
Go Green—Think Differently

  • Processes & Applications

    • Value vs. /Piece Pricing Models

    • Synthetics & Plastics vs. Papers


Think differently
Think Differently…

  • …NOT “Green”…but FUN applications!

GPA Gary “Shrek” Miller

prepares for TGIgnite!


Green becomes gold

Green becomes GOLD $$$!

  • “The aim of any good speech is to make listeners change their minds about something…”

    • Harvard Business Review online/Dan Pallotta blog (3/4)

    • www.SmartBrief.com (Leadership; Social Media)


Move from traditional print green
Move from “Traditional” Print Green

  • Coated and Uncoated Paper Mindsets

  • Paradigm Shift to VALUE – Print MONEY!

    • Print & Market to the Audience of ONE

      • Leverage Data

      • Leverage Partnership with TGI

      • Continue with TGIgnite Tools…Fast Forward!


Print green applications
Print Green Applications

  • Version with Substrates

    • TGIgnite YOUR Growth Notebook

    • Dscoop Conference Guide

    • GPA “Paper” Product Catalog

Ultra Digital by GPA Catalog


Print green think differently
Print Green—Think Differently

  • Substrates & Applications

    • 100% PCW Labels

    • Repositionable Vinyl & ClingZ

Magnet/Poster Replacements

Book Marks, Product Labels


Print green tgignite growth
Print Green & TGIgnite Growth!

GPA’s Marketing Solutions Program (MSP)


Print green tgignite growth1
Print Green – TGIgnite Growth!

  • Vertical Market-Focused Printing

    • Massive Success Stories w/ Photo/Publishing

    • What’s Next: Creative; Packaging

  • Application-Driven Printing

    • Greeting Cards

    • Photo Books

    • Benchmarking Best Practices


Webster s symposium1

Webster’s “Symposium”

1a: A convivial party (as after a banquet in ancient Greece) with music and conversation; 1b: a social gathering at which there is free interchange of ideas.


Save green traditional
Save Green – Traditional

  • Traditional Thinking of “Save”

    • Save Money

    • Save Trees

    • Recycle

Gold Pearlescent 14pt Paper


Save green drive green
Save Green – DRIVE Green $$

  • Printing VALUE

    • Driving BRAND

    • HOLD what I give you longer

    • SAVE what I give you

      • TGIgnite YOUR Growth Notebook

      • Photo Greeting Card Innovation

        • As Ornaments, from squares to shapes

        • Archiving and Capturing Cross-Media Images on Phone

      • Heirloom Photo Books, Birth Announcements


Save green drive green1
Save Green – DRIVE Green $$

Layflat Publishing with FlexBind

Ultra Photo with FlexBind

Ultra Digital w/ FlexBind Swatch

Fine Art Photo Book


Save green drive green2
Save Green – DRIVE Green $$

Ultra Photo Lustre

Greetings, Family Photos

Announcements, Pearlescent Cover


Save green value star
Save Green – Value Star

  • TGIgnite Your Growth with RedCoolerRon Thinking of “Save Green”

    • Save TIME

    • LEVERAGE TGI Partnership

    • Build Your BRAND

    • Minimize Your RISK

    • Maximize ROI in Print…DRIVE Green



See you at 4 30 connections cocktails after all it s st patty s day @t g i

See you at 4:30: “Connections YOUR Growth!!!

&

Cocktails”

After all, it’s

St. Patty’s Day

@T G I !!!


Webster s symposium2

Webster’s “Symposium” YOUR Growth!!!

1a: A convivial party (as after a banquet in ancient Greece) with music and conversation; 1b: a social gathering at which there is free interchange of ideas.


Feelin green groovy
Feelin’ GREEN [Groovy!] YOUR Growth!!!

  • “Slow down, you move too fast, You got to make the morning last. Just kickin’ down the cobblestones, Lookin’ for fun and feelin’ GREEN. Ba da da da da da da, Feelin’ GREEN…


Feelin green
Feelin’ GREEN… YOUR Growth!!!

  • “Hello lamppost, what cha knowin’, I’ve come to watch your flowers growin’. Ain’t cha got no rhymes for me? Doot-in’ doo doo, feelin’ GREEN…


Feelin groovy
Feelin’ GROOVY!!! YOUR Growth!!!

  • “Got no deeds to do, no promises to keep. I’m dappled and drowsy and ready to sleep. Let the morning time drop all its petals on me. Life I love you, ALL IS GROOVY!!!” -The 59th Street Bridge Song, Paul Simon


Thank you

Thank YOU! YOUR Growth!!!

Ron Pergande, Gary Miller

GPA Philadelphia

www.RUniverse.org,856.981.0443


Sweet tgi caroline
Sweet TGI [Caroline!] YOUR Growth!!!

  • “Where it began, I can’t begin to know it, But then I know it’s going strong… Was in the Spring, and Spring became a Summer, Who’d have believe you’d come along…


Sweet tgi
Sweet TGI… YOUR Growth!!!

  • “Hands… Touching Hands… Reaching Out… Touching Me, Touching You… Sweet T G I… Good Times Never Seemed So GOOD… I’m Inclined… To Believe There Never Would, But Now I’m…


Sweet tgi1
Sweet TGI… YOUR Growth!!!

  • “Look at the night, And it don’t seem so lonely, We fill it up with only two… And when I hurt, Hurting runs off my shoulder, How can I hurt when holding you…


Sweet tgi2
Sweet TGI… YOUR Growth!!!

  • “Warm… Touching Warm… Reaching Out… Touching Me, Touching You… Sweet T G I… Good Times Never Seemed So GOOD… I’m Inclined… To Believe There Never Would, Oh no no…


Sweet tgi3
Sweet TGI!!! YOUR Growth!!!

  • “Sweet T G I… Good Times Never Seemed So GOOD… I’m Inclined… To Believe There Never Would… …Sweet T G I…!”-Sweet Caroline, Neil Diamond


Thank you1

Thank YOU! YOUR Growth!!!

Ron Pergande, Gary Miller

GPA Philadelphia

www.RUniverse.org,856.981.0443


ad