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Temple University BA 951 Discussion – The strategy process

Temple University BA 951 Discussion – The strategy process. Ram Mudambi Temple University (USA). Is strategic planning worthless?. Strategic Flexibility – the key to competitive advantage in the 21 st century

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Temple University BA 951 Discussion – The strategy process

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  1. Temple UniversityBA 951Discussion – The strategy process Ram Mudambi Temple University (USA)

  2. Is strategic planning worthless? • Strategic Flexibility – the key to competitive advantage in the 21st century • The capability of the firm to pro-act or respond quickly to changing competitive conditions. • ‘I’d rather be roughly right and fast than exactly right and slow. The cost of delay is greater than the cost of the occasional mistake.’ – Percy Barnevik, Former CEO, ABB • ‘In an increasingly networked world economy, it is not the big that will beat the small, but the fast that will beat the slow.’ – John T. Chambers, CEO, Cisco Systems

  3. Two groups of drivers • Technological revolution • Rate of technological progress • Knowledge intensity of output • Positive feedback industries (network economies) • Globalization • Worldwide economic development • Falling trade barriers • Collapse of state run restrictive systems

  4. Components of strategic flexibility • Build dynamic core capabilities • Focus and develop human capital • Effectively use new technologies • Manufacturing • Information • Value creating strategies • global, cooperative • New organizational structures • Horizontal, learning, loose

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