Take out note sheet from the other day
This presentation is the property of its rightful owner.
Sponsored Links
1 / 10

Take out note sheet from the other day PowerPoint PPT Presentation


  • 45 Views
  • Uploaded on
  • Presentation posted in: General

Take out note sheet from the other day. Economic Impact of College Athletics. Chapter 2.2 (continued). Benefits to the Community. Good for Town Business Restaurants might have specials for Fans (ex. If the team scores a certain # of points) Bring ticket stubs from game Stadium Business

Download Presentation

Take out note sheet from the other day

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Take out note sheet from the other day

Take out note sheet from the other day


Economic impact of college athletics

Economic Impact of College Athletics

Chapter 2.2 (continued)


Benefits to the community

Benefits to the Community

  • Good for Town Business

    • Restaurants might have specials for Fans (ex. If the team scores a certain # of points)

    • Bring ticket stubs from game

  • Stadium Business

    • Captive audience—so they can charge higher prices


Time out

TIME OUT

  • A city with a popular college team can expect these revenues for one football game.

    • Ticket sales: $3 million

    • Hotel Sales: $210,000 to $420,000

    • Stadium food sales: $380,000

    • Restaurants, shopping, transportation: $210,000 to $420,000


Some that you found out

Some that you found out…

  • Nebraska 81,000 * $50 = $4,050,000

  • Notre Dame 80,975 x $250 = $20,243,750

  • Alabama 101,821 x $68 = $6,923,828

    Basketball

  • Mississippi 9,061 x 23 = $208,403

  • KU Jayhawks 16,500 x $45 = $742,500


Sponsorships

Sponsorships

  • Sponsorships serve 2 purposes:

    • Generating revenue for the college program

    • Selling their products during the event

    • TV & Radio payments add up to over $1 million each year for major universities.

    • Half-time shot—new car


Licensing

Licensing

  • License is the legal right to reproduce a team’s logo in exchange for payment

  • University must:

    • Protect the use of the athletic dept.’s name and logo.

    • Have an attractive logo (some update) Example—Cornhuskers to Huskers

    • In 1997—colleges & Univ. agreed to 2,000 licenses worth $2.5 billion. (clothing, posters, video games, software, rugs, & photos)


Conference realignment

Conference Realignment

  • Conference is a group of college athletic teams within the same region.

    • Big 12

    • PAC 10

    • Sometimes they must realign (Big 8, Big 12, now Big 10)


Amateur sports

Amateur Sports

  • Amateur athlete is someone who does NOT get paid but plays for enjoyment, challenge, or both.

  • Fastest growing amateur sports:

    • Ice Skating

    • Soccer

    • Basketball

    • Baseball and softball


Assignment

Assignment

  • Our city depends on the University football team for a large percentage of its income.

  • Help your Chamber of Commerce develop a brochure promoting the city’s attractions that are not college or football related.

  • List 10 attractive features of the city, and write a short description of each.


  • Login