Why Visualize?

1. Why Visualize? • Provides a commonframe of reference for communicating, discussing, debating.

3. Why Visualize? • Provides a commonframe of reference for communicating, discussing, debating. • It’s an effective way to relate concepts like local versus system-wide optimization.

5. Indianapolis Somerset Knoxville Henderson Bessemer Big B N. Augusta

7. ‘97 Baseline Combined Network

8. Scenario 4 FY 2002 Greensboro

9. Scenario 4 FY 2002 Greensboro

10. Scenario 4 FY 2002 Greensboro

11. Why Visualize? • Provides a commonframe of reference for communicating, discussing, debating. • It’s an effective way to relate concepts like local versus system-wide optimization. • In many systems, it’s often the only way to get the big picture or full perspective.

12. Example Outbound FTL Rates

13. Example Descriptive Model: Real-Time Railroad Car Inventory

20. Example Regional Analysis of Market and Competitive Environment For a proposed Methodist Healthcare NICU: characterize the market and competition identify an optimal location determine financial viability

21. Study Area

22. 20 Hospitals of Study Area Methodist West_TN Baptist Unaffiliated

23. 15 Hospitals with Maternity Service Methodist West_TN Baptist Unaffiliated

24. Sized according to ‘97 deliveries

25. Labeled with number of ‘97 deliveries

26. Colored according to system Methodist West_TN Baptist Unaffiliated

27. Population density by zipcode (est. 2000) Methodist West_TN Baptist Unaffiliated

28. ‘97 births (mother’s zip) per square mile Methodist West_TN Baptist Unaffiliated

29. Baptist Market Share(of births at 15 facilities)

30. Methodist Market Share(of births at 15 facilities)

31. West_TN Market Share(of births at 15 facilities)

32. Meth-LB Patient Density(maternal zipcode)

33. Methodist System Patient Density(maternal zipcode)

34. West_TN System Patient Density(maternal zipcode)

35. Baptist System Patient Density(maternal zipcode)

36. County Baby Exports (only the top 7 “import” counties are color coded, the black includes all others as well as out-of-region counties)

37. Delivering mother imports/own-residents occurring at a county. The black number represents total births from residents of the 20 study counties that occurred in that county (note, the hospital numbers may include KY babies or other TN counties and hence the difference in some situations).

39. Twenty minute drive bands around Dyersburg overlaid on the methodist babies per square mile

40. Twenty minute drive bands around Jackson overlaid on the methodist babies per square mile

42. Example Local Analysis of Current and Potential Customers

50. Shipped by: Greeneville Hanahan El Paso Anaheim Current Shipping Pattern Optimal Shipping Pattern