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Vichwalit Sdn Bhd. Xynapses. Glasses for the new era. The head gear with a dash of functionality. What is it?. Enables sight, speech and hearing without surgery ie. External augmentation Stimulates the brain to improve concentration levels

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Glasses for the new era

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Glasses for the new era

Vichwalit Sdn Bhd

Xynapses

Glasses for the new era


What is it

The head gear with a dash of functionality

What is it?

Enables sight, speech and hearingwithout surgery ie. External augmentation

Stimulates the brain to improve concentration levels

Treats sleeping disorders and assistspeople with brain defects


Glasses for the new era

How does it work?

Combination of intelligent sensors to simulate vision, hearing and speech

Utilizes sensors and hardware to emulate functions of the eye, eardrums and vocal chords

Integrates a processor which centralizes hardware sensors – and transmits to the brain via miniaturized electrodes


Glasses for the new era

Features

An exhibition of modularity, stance and ease

Modular design– components are removable, upgradeable and replaceable

Stylish– a variety of designs to choose from, made from various materials ranging from plastic to titanium

failsafe–solar powered with rechargeable backup battery ensures constant uninterrupted operation


Glasses for the new era

5P’s of Marketing

  • People

  • The disabled (blind, mute, deaf)

  • individuals with mental conditions

  • or disorders

  • individuals with brain damage

  • Product

  • Treating anxiety

  • or hypertension

  • treating insomnia

  • treating disabilities

  • improve learning skills

  • Places

  • Shopping Malls

  • pharmacies

  • medical suppliers

  • disability centres

  • special schools

  • Price

  • Varies according

  • to needs of

  • The individual

  • Promotions

  • Flyers

  • test-units

  • advertising


Glasses for the new era

The Five Forces

Bargaining Power of Suppliers

- Canon sdn. bhd

- BSA Manufacturing Sdn. Bhd

- Perfect Plastic Sdn. bhd

- Malaysia Metal Industry Sdn. Bhd

Substitute products or services

- Neuropsychiatric

- NeuroLinguistic Programming

- Medicine

- Surgery

- Hypnotherapists

Industrial Rivalry

- Native Remedies

- Prosthetics Company

Potential New Entrants

- Brain Training Games

- Yoga

Bargaining Power of Buyers

- People with mental disorders

- People suffering from brain damage

- Disability institutions


Glasses for the new era

SWOT Analysis

Strengths

- Programmable

- stylish

- Durable

- Variable costs

- Safe

THREATS

- correctional devices

- Subjected to reverse engineering

- Novice Product

  • Weaknesses

  • - Not a choice of all

  • - Dependency

  • - Bulky

  • Not Suitable for all occasions

Opportunities

- Tax exemptions

- A Potential Market for White collar workers


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