Online commerce a necessary challenge
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Internet offers enormous opportunities, but survival in this market is not easy. It does not simply involve the creation of an attractive website with a shopping cart, it requires much more.

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Online Commerce A Necessary Challenge

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Online commerce a necessary challenge

OnlineCommerceANecessaryChallenge

Internetoffers enormous opportunities,butsurvivalinthis marketis noteasy.Itdoes notsimply involvethecreationofan attractive website with a shoppingcart,itrequires much more.

Woburn, MA,November 29,2014 –AURA(www.auraportal.com),a globalproviderofAuraPortalBusiness ProcessManagement(BPM)software,haspublishedastudyentitled"ThemarketisontheInternet"whichanalysestheprofoundchanges inthepreferencesand buying habitsofanowgenerallyglobalizedmarket and theproblemsfaced by themajorityofcompanies,inanysector(not onlytheonesinvolved inonlinesales), whosePromotions,Salesand After-salesservicesare affected bythenew trendsdemanded bythecurrentmarket.

AuraPortalhasbeendistinguished withgreatadvantageoveritscompetitors byOvuminitsDecisionMatrixreportand byotherrenowned analystfirms.

Convenience,priceandtimesavingsacceleratethegrowthofeCommerce,howevermostcompanieshavenot yetrealizedtheextentofthechangeinmentality,focusandthetechnologiesnecessarytoadaptthewaycompaniesaremanaged inthisnewmarket.

Inanemergingmarket, withasmall investment,somesmall (oreventiny) companieshave achieved successful sales thankstotheInternet,butaglobal marketnot onlymeansmanybuyersbut alsomanyvendorswhichmakesit moredifficult thanthetraditional market.

Mostcompaniesmustadapt their strategies tothecharacteristicsof thenewactivities;furthermore,theymusthavethecorrect toolstooptimizetheirmanagement.

AuraPortalistheleading Business ProcessManagement(BPM ) software withaperfectlyintegratedeCommercesystem.Itischaracterized byitsease inhandlingand purchasingoperations. Thetotal integrationofonlineorderingwith deliveryof productsoffersan extraordinaryadvantage,giventhatit allowsunprecedented automationofsalesoperations.ItisnotacaseofcompletedeCommerceactions providing datafora database but theconversionofthisdata intoinformationflowing throughprocesses.

ThroughAuraPortalCloud,thissolution isaccessibletoanyeconomy.

About Aura(http://www.auraportal.com)

AURAisaglobal BPM (Business ProcessManagement) softwareproviderdelivering asolutionthat creates, withouttheneed ofIT programming,Business ProcessWorkflow ExecutionModels.AuraPortalis100% Web-based,and iscomplementary toexisting ERPandCRMsystems.

AURAhasapresencein40countrieswithmorethan300customersincluding,among others:Walmart,Toyota, General Motors,Pemex(PetroleosMexicanos), Carrefour,ArcelorMittal,PepsiCo,Coca-Cola,Danone,INCAE,Kimberly-Clark,Yamaha,Royal KPN,Bristol-MyersSquibb,etc.,aswellasmanyGovernmentAgenciesand Departmentsinseveral countries.All of thesecustomersbenefit frommaintenancecontracts.


Online commerce a necessary challenge

Itisheadquarteredin Europeand hasanexecutivebranchinNorthAmerica(Florida).It alsohas offices inseveral countriesandavastnetworkof partnerswholocallyattendcustomersthroughout theworld.

Contact:CristinaSiscarAuraportal

400TradeCenter

Woburn,MA01801-7472

978-808-6340

http://www.auraportal.com

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