Types of change
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Types of Change. Anticipatory. Reactive. Importance of Timing. ALLENTOWN MATERIALS CORPORATION (A). Harvard Business School Case Study. Performance Gaps. Profitability Poor Problems in Developing New Products Low Morale Organization Not Pulling Together. External Environment.

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Types of change

Types of Change

Anticipatory

Reactive


Importance of timing

Importance of Timing


Allentown materials corporation a

ALLENTOWN MATERIALS CORPORATION (A)

Harvard Business School

Case Study


Performance gaps

Performance Gaps

  • Profitability Poor

  • Problems in Developing New Products

  • Low Morale

  • Organization Not Pulling Together


External environment

External Environment

  • Change From Military to Commercial Markets

  • Increased Price Competition & Cost/Price Squeeze

  • Need to Develop New Products

  • Increased Demands for Service

  • High Degree of Uncertainty & Unpredictability


Organizational problems

Organizational Problems

  • Conflicts Between Functions

  • Poor Coordination

  • A Culture Where Conflict Is Not Confronted

  • A History of No Teamwork at the Top

  • No Clear or Agreed Upon Strategy


Organizational problems1

Organizational Problems

  • No Common Agreement About Criteria of Performance

  • Marketing Seen As Important, But Not Competent--Low Influence

  • Product Development Meetings Are Ineffective


Organization design issues

Organization Design Issues

  • Moved HQs From Barnett to Allentown

  • Marketing Role Not Clearly Understood

  • Manufacturing Measured on Profit, but Unable to Control Unit Costs

  • Separation of Sales & Marketing

  • Coordination Through Top of Organization,--No Other Mechanisms


Leadership issues

Leadership Issues

  • Death of Joe Bennett

  • New G.M. Has Different, Less Directive Style

  • New G.M. Not Confronting


People

People

  • High Expectations for Growth and Advancement

  • New Managers Brought in by G.M. From Traditional Glass Business


Congruence model of organizations

Congruence Model of Organizations

Environment

Resources

History

System

Unit

Individual


Congruence model of organizations1

Congruence Model of Organizations

Informal System

Environment

Resources

History

System

Unit

Individual

Work

Formal

System

Strategy

People


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