Propaganda techniques
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Propaganda Techniques. How authors persuade you to believe whatever they want. Name Calling. Name Calling. Republicans have begun to emphasis Barack Obama's middle name Hussein in an attempt to spread doubts about his patriotism and raise fears among voters that he is a closet Muslim.

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Propaganda Techniques

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Propaganda techniques

Propaganda Techniques

How authors persuade you to believe whatever they want


Name calling

Name Calling


Name calling1

Name Calling


Propaganda techniques

Republicans have begun to emphasis Barack Obama's middle name Hussein in an attempt to spread doubts about his patriotism and raise fears among voters that he is a closet Muslim.


Name calling2

Name Calling

Old Spice

“lady sented body wash”

“Anything can happen when your man smells like Old Spice and not a lady.”

Name-Calling Commercial

http://www.youtube.com/watch?v=owGykVbfgUE&feature=player_detailpage


Transfer

Transfer

presents a positive image or idea and attaches the positive feelings to another idea.


Propaganda techniques

McDonald's Chicken Dance

http://www.youtube.com/watch?v=OFayPSM3I-A&feature=related

e-trade baby

http://www.youtube.com/watch?v=x0GsNhLt9Ds


Bandwagon

Bandwagon


Bandwagon1

Bandwagon


Bandwagon2

Bandwagon

verison commercial

http://www.youtube.com/watch?v=14CKzskjn4s


Red herring

Red Herring


Red herring1

Red Herring

Nike

http://www.youtube.com/watch?v=jlXRengzZoc


Red herring2

Red Herring

Video Games: Collecting inventory items or items of scenery (usually meant to distract or take up time from a quest or goal)

Never-ware cookware will look beautiful on your shelf for generations!

No mention of its cooking value is made.


Red herring3

Red Herring

What is this an advertisement for?


Propaganda techniques

Shoes!

Perfume!


Emotional appeal

Emotional Appeal


Army strong http crackle com c commercials army strong commercial 1634956

Army Stronghttp://crackle.com/c/Commercials/Army_Strong_Commercial/1634956

  • They connect a feeling with this organization.

Army strong

http://www.youtube.com/watch?v=YSbCnWe6e1o


Emotional appeal1

Emotional Appeal

Christian Children's Fund

http://www.youtube.com/watch?v=KcBLYxCzFgw


Testimonial

Testimonial


Testimonial1

Testimonial

Testimonial

Mike Huckabee

http://www.youtube.com/watch?v=EjYv2YW6azE&feature=BF&list=PL7E6AF6C6D499F972&index=11


Testimonial2

Testimonial


Repetition

Repetition


Repetition1

Repetition

A good example of this is the claim that Saddam Hussein was responsible for the terrorist attacks of September 11, 2001. No evidence has been found suggesting collaboration between Iraq and the Al Qaeda network, yet Bush administration officials have repeatedly mentioned the two in tandem. As a result, a recent opinion survey by the Council on Foreign Relations shows that more than 40 percent of the American people believe that some or all of the attackers on 9/11 were Iraqi nationals, when in fact none were.

http://www.sourcewatch.org/index.php?title=Repetition"


Repetition2

Repetition

Head On Commercial

http://www.youtube.com/watch?v=f_SwD7RveNE&feature=related


Glittering generalities

Glittering Generalities


Glittering generalities1

GlitteringGeneralities

Redbull Commercial

http://www.youtube.com/watch?v=8x9iYweART4

Duck and Cover

http://www.archive.org/details/DuckandC1951


Glittering generalities2

Glittering Generalities


Stereotypes

Stereotypes


Propaganda techniques

Stereotypes“A student who doesn’t do his homework is a bad student.”“Blonds are dumb.”“Athletes are bullies.”


Stereotypes1

Stereotypes

Stereotypes in media

http://www.youtube.com/watch?v=fS3e-n8Mj7I&feature=related

red bull

http://www.youtube.com/watch?v=nKuhEI0IrIQ&feature=related


Propaganda techniques

Fear


Propaganda techniques

Fear


Fear y2k commercial

FearY2K Commercial

http://www.youtube.com/watch?v=x6HyPJpzaHg


Appeal to number facts statistics

Appeal to Number, Facts, & Statistics


Propaganda techniques

Appeal to Number, Facts, & Statistics-“Coroners have found that 80% of people’s colons are blocked with waste.”-“On average, 6 out of 7 dentists prefer Colgate.”


Plain folks

Plain Folks


Plain folks1

Plain Folks


Quiz name that propaganda

Quiz: Name that Propaganda

Pepsi Truck

Rock the Vote

http://www.youtube.com/watch?v=nkCGHxD880I&feature=related

http://www.youtube.com/watch?v=eXfNnSOOoVc

Mac

Smoke Alarm

http://www.youtube.com/watch?v=KNnX6XRQBec&feature=related

http://www.youtube.com/watch?v=YfLaiTkOBRE

Outback Steakhouse

Hungry Man

http://www.youtube.com/watch?v=tswvz_cG9LY&feature=related

http://www.youtube.com/watch?v=9tovXDScl3k

Trident

http://www.youtube.com/watch?v=Gf_Jk1zLisg


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