Chapter 4
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Chapter 4. End of 9 weeks Retests. Folk Culture vs Popular Culture. Folk culture: what is it? Popular culture: what is it?. Folk culture: more likely to vary place to place at a given time Popular culture: more likely to vary time to time at a given place. Two Types of Culture.

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Chapter 4

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Chapter 4

Chapter 4

End of 9 weeks

Retests


Folk culture vs popular culture

Folk Culture vs Popular Culture

Folk culture: what is it?

Popular culture: what is it?


Chapter 4

Folk culture: more likely to vary place to place at a given time

Popular culture: more likely to vary time to time at a given place


Two types of culture

Two Types of Culture

Daily necessities

Leisure activities


Hearths

Hearths

  • Hearths of folk culture: often unknown, anonymous, unidentifiable

  • Hearths of popular culture: often from developed countries, identifiable sources

    • Examples: blue jeans (Levi’s), movies (Hollywood)


Diffusion

Diffusion

  • Folk culture: slow diffusion; usually occurs via migration (relocation diffusion)

    • Why?

  • Popular culture: quick diffusion

    • Example: clothing (runway in Milan to factory in Asia to clothing store in North America)


Diffusion1

Diffusion

  • How does it occur?

    • Electronic media (specifically, TV)

    • Does everyone have a TV?

    • How does this affect people without electronic media access?

    • Pattern of TV, Internet, social media


External and internal threats to folk culture

External and Internal Threats to Folk Culture

External: receiving content from a few developed countries that could contradict folk culture ideas and preferences

Internal: people inside the countries creating their own content, which weakens government monopolies on information


Sustainable folk culture

Sustainable Folk Culture?

Threatened in the face of popular culture


Sustainable popular culture

Sustainable Popular Culture?

Pollution of the landscape (includes uniformity)

Depletion of scarce natural resources


Chapter 4

http://www.festival.si.edu/video/2010/


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