1 / 16

Communicating EWB-USA Creating A Stronger Brand

Communicating EWB-USA Creating A Stronger Brand. How to track me down: Jenny Starkey EWB-USA Communications Manager Jenny.starkey@ewb-usa.org Direct: 720-204-3208. The Big Questions. What are we talking about and what is the big deal?! Why is this important and why do we care?

shima
Download Presentation

Communicating EWB-USA Creating A Stronger Brand

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Communicating EWB-USA Creating A Stronger Brand

  2. How to track me down: Jenny Starkey EWB-USA Communications Manager Jenny.starkey@ewb-usa.org Direct: 720-204-3208

  3. The Big Questions • What are we talking about and what is the big deal?! • Why is this important and why do we care? • How will this make a difference? • What resources do we need from you? • When do we see results?

  4. How does EWB-USA stand out?

  5. Funding • Publicity • National Exposure • Members Ex: Central Ohio Professionals & Case Western Reserve University

  6. EWB-USA in the LA Times The result of a well-communicated project: National Exposure Chapter: EWB-USA Inland Empire Chapter

  7. Resources for Effective Brand Management Cohesive communication and Brandingdevelops a stronger organization and brand

  8. EWB-USA Chapter Communication Toolkit • This toolkit is intended to provide all EWB-USA chapters with direct access to marketing materials that have been designed specifically with the chapter in mind, while adhering to the EWB-USA brand design and image.

  9. EWB-USA Identity and Style Guide The purpose of this guide is to enable all chapters and members to consistently present the EWB-USA visual identity and mission in their communications and marketing materials.

  10. Key Messaging Guide This document provides the standard language about EWB-USA and how to communicate the organization’s mission, vision and story to members, partners, the media and the general public.

  11. Social Media & More EWB-USA YouTube Channel EWB-USA Members Only Section on Website EWB-USA Facebook Page

  12. What Other Resources Do We Have Now? • EWB-USA Annual International Conference • Regional Training Workshops • Monthly E-Blast • 512 Documents • EWB-USA Website • Members only pages • EWB-USA YouTube Channel • EWB-USA Surveys

  13. When Will We See Results??? IMMEDIATELY! We can create a National Brand Identity which will Generate More Awareness and More Funding.

  14. Questions?

More Related