hurl field acquisition strategy
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HURL Field Acquisition Strategy. Field Acquisition Goals. H.U.R.L Turf Sports Field (no rainouts – all games guaranteed) Preferred scheduling (leagues, tournaments etc…) Space for league and sport expansion Full field 340 x 240 = 2 full size ultimate fields (each field 340 x 120)

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Presentation Transcript
field acquisition goals
Field Acquisition Goals
  • H.U.R.L Turf Sports Field (no rainouts – all games guaranteed)
  • Preferred scheduling (leagues, tournaments etc…)
  • Space for league and sport expansion
  • Full field 340 x 240 = 2 full size ultimate fields (each field 340 x 120)
  • H.U.R.L does not want to become a property management company (Field to be managed by HRM)
costs to build a field in hrm
Costs to Build a Field in HRM
  • $0.75 M land value
  • $1.25 M site work
  • Need land to be given/donated
    • Land from city
    • Already existing field
  • Or need other Cost sharing Partners
    • HRM
    • Other Sport Organizations
    • Province (Sports and Recreation)
redevelop existing field
Redevelop Existing Field

Proposal to HRM

HRM Maintains Field (they were going to anyway)

HRM responsible for bookings of other 24 hours

HRM Revenue Potential

30 weeks x 24 hrs/week x $52/hour

= $37,440 per year

Would cost 800,000 to turn an existing grass field into an all

weather field

50/50 on time at the Facility

48 Total Prime Time Hours per week

M-F 6-10 = 4hrs x 5 days = 20hrs

S-S 8-10 = 14hrs x 2 days = 28hrs

Each Party receives 24 hrs per week

HURL books own 24hrs

24 hours @ 1.5 hours blocks

16 blocks x 4 teams per block = 64 teams

64 teams x 15 players per team

= 960 potential HURL players @ 1 game/week

grass versus turf
Grass Versus Turf
  • Why would HRM want to do this?
loan scenario
Loan Scenario

$53,000 maximum annual revenues

$100,000 in Field Fund

10 year term loan at 8% Interest

cost sharing proposal
Cost Sharing Proposal

$43,677.96 / 750 HURL players = $58.23 per player

$58.23 / 30 games = $1.94 per game

Total per HURL player per 30 game season = $58.23 (field)+ $10 (dues) = $68.23

Currently paying $85 per season - $68.23 = $16.77 Savings

More games, less cost per game & on the best quality field available

Bottom Line – Less cost per player for a much better product!

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