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What Do I Do About My Website?. Course Title. Panel Discussion Moderated by Danny Rocks The Company Rocks. Meet Our Panelists. Whitney Brown Grisaffi President. Meet Our Panelists. Brad Boynton Owner. Meet Our Panelists. Leslie Faltin Owner. Question #1.

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Course title

What Do I Do About My Website?

Course Title

Panel Discussion

Moderated by Danny RocksThe Company Rocks

Meet Our Panelists

Whitney Brown Grisaffi


Meet Our Panelists

Brad Boynton


Meet Our Panelists

Leslie Faltin


Question #1

What role does your website play in your overall business strategy?

Question #2

How satisfied, currently, are you with your website?

Question #3

How do you divide up responsibility for updating & maintaining your website?

E commerce enabled

Should every music store go this route?

What is your approach?

E-Commerce Enabled?

Question #4

What are the “key factors” that music dealers must keep in mind when considering e-commerce?

Marketing advertising your website

If you build it will they come?

If they come, will they stay?

Organic Search vs. Paid Placement

Marketing & Advertising Your Website

Pay per click ads
Pay-Per Click Ads

What are the advantages?

What can go wrong?

Using social media to drive visitors to your website

How to you use Social Media to engage current & future customers with your store / website?

Using Social Media to drive visitors to Your Website

Using Social Media customers with your store / website?

Ted Brown YouTube customers with your store / website?

Rhythm Traders Videos customers with your store / website?

IMC YouTube customers with your store / website?

Thank You Panelists! our audience?