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Persuasive Text

Persuasive Text. takes a specific stand on a subject/issue and is written to influence a specific audience There must be at least two differing viewpoints that can be argued. Bias. Prejudice or preference for one particular point of view. Thesis.

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Persuasive Text

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  1. Persuasive Text takes a specific stand on a subject/issue and is written to influence a specific audience There must be at least two differing viewpoints that can be argued.

  2. Bias Prejudice or preference for one particular point of view

  3. Thesis A statement or premise supported by arguments EX: Students should not be allowed to use cell phones in school.

  4. Claim/ Assertion An argument, can be the thesis or can be an argument in support of the thesis.

  5. Reasoning Process of thinking, understanding, and drawing conclusions about evidence

  6. Logic/arguments The science of reasoning (thinking/analyzing)---explaining the reasons for your beliefs or ideas

  7. Deduction Reasoning from general to specific Types— syllogism

  8. Counter argument the author turns against his/her argument to challenge it, and then turns back to reaffirm it. It is an answer to the opponent’s objection and used to strengthen the author’s position.

  9. Counterargument Arguments made to disprove an opposing viewpoint EX: While some students believe they should be able to use their cell phones in school for emergencies, they can use the phone available in the office for those cases.

  10. Common Place Assertion A common unfounded belief (If something is believed to be true by many people, then it must be true.) Ex: Exercise is good for you. Eating food cooked with a lot of butter will cause a person to be unhealthy. If a person can’t look you in the eye, he’s lying.

  11. Opinion Contains value language (good, difficult, easy, beautiful, should, etc.)

  12. Factual claim • A statement that can be proved by observation, an expert, or other reliable sources. They should not be accepted without evidence to back it up. • Example: Students who clean their own school are less likely to litter or vandalize school property.

  13. Rhetorical Fallacies An argument that is not sound, but may still be convincing

  14. Logical fallacy Depends on faulty logic

  15. Loaded terms A term or phrase that has strong emotional overtones and that is meant to evoke strong reactions beyond the specific meaning

  16. Examples of Loaded Terms • “ten-year” regime • Tax relief vs. tax cut • Death tax vs. estate tax

  17. Caricatures a distortion of characteristics or defects of a person or thing, either in a picture or in words.

  18. Examples The monarchy sits around counting their money and jewels instead of caring about the people. Smart people are nerds who wear broken glasses and read all the time. Shows like SNL use caricatures.

  19. Example

  20. Leading Questions Questions worded to suggest the desired response

  21. Examples of Leading Questions • Don’t you think the government spends too much money? • Don’t you love my new boots? • Aren’t you so excited to come to this class? • Aren’t I your smartest teacher? • Did you ever give up your evil ways?

  22. False Assumption/Generalization Flawed ideas that emerge when a reader pieces information together soley by inference and fails to consider other possible interpretations.

  23. Examples of False assumptions • It’s wet outside, so it must have rained. • Lawyers are rich.

  24. Incorrect Premise A faulty idea that is used as the foundation of an argument

  25. Example of Incorrect Premises • Skinny people are healthy (premise). Therefore, in order to be healthy, you must be skinny (conclusion). • Politicians are dishonest. Therefore, if you are a politician, you are dishonest. • If the streets are wet, it has rained recently. The streets are wet, so it must have rained recently.

  26. Steps in Evaluating Persuasive Text • Locate and distinguish factual claims, commonplace assertions, and opinions • Check effectiveness of evidence in support of factual claims, common place assertions, and/or opinions • Explain ways the textual evidence supports or fails to support factual claims, common assertions, and/or opinion

  27. Aristotle's Three Appeals Aristotle, ancient Greek philosopher, said that all persuasive messages can be broken down into three appeals to the audience: ethos, pathos, and logos.

  28. Logos Appeals to the audience’s sense of logic facts, statistics, reasons, explanation

  29. Pathos Appeals to the audience’s emotions might make you cry, laugh, or become angry, etc.

  30. Ethos Appeals to the audience’s belief in the speaker (Is the speaker credible or believable?) might state credentials or experiences which relate to the topic of his message

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