Organizational Theory – Part 3 Communication and Culture. Chapter 6 Discussion/Recap. Organizational Culture. Relationship between communication, individuals, and social context
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“…any newly acquired company will retain its consumer base only if it retains its reputation. What do you think? Will Ben & Jerry’s be able to sustain their unique corporate culture? What will need to be done to sustain this culture? What will the major challenges be to sustaining the culture?” (p. 155)