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Facebook Ad Algorithm – 6 Definitive Tips You Can Use for a Win-Win Situation

In fact, auction can be said to be the Facebook ad algorithm, which determines the order in which a particular ad appears on the news feed and is relative to other ads. When any of your ad wins the action, it is shown first, second or third, provided that it has the highest total value. This value is not just the monetary amount of the ad, but also how relevant it is to the target audience or the user value. Now, this is where the “meaningful interactions” come to play.

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