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Messaging 101: Crafting Your Message to Engage the Media (and Other Audiences)

Messaging 101: Crafting Your Message to Engage the Media (and Other Audiences) . March 18, 2011. Agenda for Today. Introductions and Housekeeping Framing the Message Why Messaging is So Important What Makes a Strong Message Understanding Your Audience

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Messaging 101: Crafting Your Message to Engage the Media (and Other Audiences)