'Market logistics decisions' presentation slideshows

Managing Retailing, Wholesaling and Market Logistics & Managing Marketing Efforts

Managing Retailing, Wholesaling and Market Logistics & Managing Marketing Efforts . Chapter 9 & 10. Objective of Chapter 9. Understand the roles of retailers and wholesalers in the marketing channel. Know the major types of retailers. Know the major types of wholesalers.

1.38k views • 48 slides

Retailing and Market Logistics

430 views • 27 slides

Applied Marketing Strategies

Lecture 28. MGT 681. Applied Marketing Strategies. Strategy Formulation & Implementation. Part 3 & 4. Managing Retailing, Wholesaling, and Logistics. Lecture Agenda. What major types of marketing intermediaries occupy this sector?

458 views • 25 slides

Managing Retailing, Wholesaling, and Logistics

Managing Retailing, Wholesaling, and Logistics. Key Concepts. Marketing Management at Zara. Zara controls all aspects of its supply chain. Retailing. All of the activities involved in selling goods or services directly to final consumers for personal, non-business use. Types of Retailers.

813 views • 24 slides

Managing Retailing, Wholesaling, and Logistics

Managing Retailing, Wholesaling, and Logistics. Key Concepts. Marketing Management at Zara. Zara controls all aspects of its supply chain. Retailing. All of the activities involved in selling goods or services directly to final consumers for personal, non-business use. Types of Retailers.

485 views • 24 slides