'Local television' presentation slideshows

Local Television Advertising Effectiveness Study

Local Television Advertising Effectiveness Study. Kathleen Keefe Vice-President, Sales Hearst Television Inc T. 212-887-6824. Table Of Contents. Objectives And Methodology 2 Executive Summary 6 Viewership And Preferred Media 9 Local News Vs. All Genres 12

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LOCAL TV REMAINS LEADING SOURCE OF NEWS

LOCAL TV REMAINS LEADING SOURCE OF NEWS. Although TV viewership has increased overall, both local morning and late night time slots experienced the most growth in 2011. There has been continued expansion of news time on local television, setting a record high in 2010.

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An Introduction to Katz Media Group

An Introduction to Katz Media Group. March, 2011. About Katz Media Group. Katz Media Group is acknowledged to be the industry leader in providing innovative, effective media marketing solutions

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10 Tips for Making a Good Bordertown Films Even Better

Gone are the days when consumers patiently listened to every radio jingle or viewed every minute of their television commercial break in order to resume their routinely set up shows. The iPhone generation now has lots of different mediums readily available to offer them with exactly what material they desire, whenever they want.

25 views • 2 slides