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Creating a Marketing Plan for Your Academic and Research Library

Creating a Marketing Plan for Your Academic and Research Library . Illinois Library Association Navy Pier, Chicago, Illinois September 28, 2004. Agenda. 9 a.m. Introduction 9 -10 a.m. Preparing to Develop Your Promotional Campaign 10-11 a.m. Doing Library User Research

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Influence funding - PowerPoint PPT Presentation

Creating a Marketing Plan for Your Academic and Research Library