'Hospitality marketing' presentation slideshows

Introduction

Introduction. I. Introduction: Marketing in the Hospitality Industry 1) Customer orientation. The purpose of a Business is to create and maintain profitable customers. Customer satisfaction leading to profit is the central goal of hospitality marketing.

1.58k views • 119 slides

646 views • 47 slides

Chapter 15: Hospitality Marketing

Chapter 15: Hospitality Marketing. Chapter 15 Hospitality Marketing. Hospitality Marketing Internal Marketing Strategic Planning for Marketing Market Demand Competitor Analysis Positioning Affinity Marketing Marketing, Sales Goals, Objectives, and Plans Sales Trends.

1.74k views • 29 slides

Basic Marketing Concepts

Basic Marketing Concepts. Unit Essential Question. What is Hospitality Marketing?. Essential Question 1. What functions are involved in the marketing process?. Marketing is.

494 views • 27 slides

Chapter 9

Chapter 9. Place in Hospitality Marketing: Distribution. Distribution. The strategy of place Presence Representation Three levels of distribution Intensive distribution Selective distribution Exclusive distribution. Distribution Channel Members in Manufactured Goods. Merchant firms

278 views • 11 slides

Tourism & Hospitality Marketing

Tourism & Hospitality Marketing. Tamer Zakaria , HR Consultant Instructor of Hospitality Management Faculty Member of the American Hotel & Lodging Educational Institute. Lec.7. Tourism and Hospitality Products & Internal Marketing. Outlines. What Is a Product? Product Levels.

500 views • 11 slides

marketing

marketing. Careers. E. Marketing careers (no notes). Characteristics of a marketing career Diverse jobs (buying, selling, creating, advising, designing ads) 33% of U.S. jobs involve marketing Above average income Advancement Can be stressful. Marketing careers.

256 views • 7 slides