Field Force Automation Market - Opportunities and Forecast, 2017-2023
Field Force Automation (FFA) is a combination of communication technologies such as Wi-Fi,4G,3G, and satellite to collect the information or data in real time and send it back to the system including accounting system or Enterprise Resource Planning (ERP). The FFA system allows instant adaptation of information, reduces delays, and minimizes manual errors. Increased productivity, planned delivery schedules, monitor field workers, and reduced inventory maintenance tasks are some of the outstanding features of the FFA. The dependence on wireless communication is one of the prominent disadvantages of the FFA. Organizations are constantly looking to optimize their overall efficiency which is the prime driver for the FFA market. Further, streamlining operations and the need to increase consumer demands have also encouraged the market to adopt FFA. The limited infrastructure and availability of the communication channels along with the devices for the FFA poses the challenge in front of the FFA market. The development of the FFA that retains the information after losing the communication and can be synchronized afterwards and emergence of new FFA mobile applications is expected to provide significant opportunities in the FFA market.
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