Generate Leads with Webcasts How-To Guide
Executive Summary
Providing on-demand webcasts to prospective customers is a rapidly growing demand generation strategy because it empowers prospects by enabling them to conduct research during the buying cycle at a time and place that is convenient for them.
Read this brief 2-page guide to learn:
What is a webcast
What to include in a business case for webcasts
Popular webcast vendors
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Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates. If there is a topic that you would like to see covered, please contact us at info@demandmetric.com (link sends e-mail) to make a content request.
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